History of the Lincoln Motor Company

American History Tellers

Wondery

Society & Culture, Kids & Family, History, Education For Kids

4.7 • 18.3K Ratings

🗓️ 20 November 2018

⏱️ 25 minutes

🔗️ Recording | iTunes | RSS

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Summary

Named after one of the greatest U.S. presidents, the Lincoln Motor Company has become as ingrained in American culture as the Statue of Liberty. Founded by Henry Leland to produce plane engines during World War I, Lincoln became a key driver of the early automobile industry in the United States and a pioneer of the luxury car market. But when Leland’s vision proved too ambitious for the nascent American car market, Lincoln was purchased by the Ford Motor Company.

The Ford acquisition would prove to be a game-changer for Lincoln. It provided the young company with a jolt of capital, marketing know-how, and a secret weapon: Henry Ford’s son, Edsel Ford, who possessed an uncanny sense of style and what customers wanted. He would lead the Lincoln to build an entirely new class of automobile: something “strictly continental.” Brought to you by the 2019 Lincoln MKC.

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Transcript

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0:00.0	Hey, prime members, you can listen to American History Tellers add free on Amazon Music,
0:05.6	download the app today.
0:07.0	It's early May, 1958 in Cleveland, Ohio.
0:21.1	The air is fresh and still cool on most nights, but the faintest smell in the air tells you
0:25.5	summer is coming.
0:26.9	Plus, the drive-in opened last week.
0:29.8	The vessel of all your dreams and longing where you can see carry grants 60 feet high,
0:35.8	making the moves on Deborah Kerr in an affair to remember.
0:39.4	And if you don't have curfew, stay for the second feature.
0:42.6	Steve McQueen in the blog, a neticochot screen squalling through the crackly speakers.
0:48.8	If that is, you have a car.
0:51.7	A car means freedom, choices, mobility, and tonight you have one.
0:56.2	Dad let you take the Lincoln.
0:58.4	It only took three months of asking and two months of lawn mowing.
1:03.8	Mary Beth's eyes light up when she sees it, but first you have to make it pass her father
1:08.4	and his gorilla handshake.
1:10.0	Nine o'clock.
1:11.0	No excuses.
1:12.0	Yes, sir, of course.
1:13.0	It's a pleasure to meet you, sir.
1:16.1	Walking to the car, Mary Beth whispers,
1:18.3	Peter, how'd you dad let me borrow it?
	...

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