Hinge Dating App CEO: Everyone Said Hinge Was A TERRIBLE idea! The 7 Love & Dating Secrets From Hinge’s Founder! AI Will Change Love & Dating!

The Diary Of A CEO with Steven Bartlett

FlightStory

Society & Culture, Business, Education

4.6 • 13.2K Ratings

🗓️ 15 February 2024

⏱️ 88 minutes

🔗️ Recording | iTunes | RSS

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Summary

What is the best way to get over a heartbreak? For Justin McLeod that was creating one of the world’s most popular dating apps. Justin McLeod is the CEO and founder of the dating app Hinge, which has over 20 million users and sets up a date every 3 seconds. In this conversation Justin and Steven discuss topics, such as overcoming addiction, early stigma around dating apps, the setbacks and difficulties when creating Hinge, his tumultuous love story, and why happy endings are for the movies. 00:00 Intro 02:07 My Addiction & Going to Rehab 05:18 12 Step Programme for Addiction 07:36 How My Love Experiences Influenced My Entrepreneurial Journey 12:22 Founding Hinge 15:46 How Do We Know Which Ideas to Go After? 18:50 When Did the App Form? 23:35 Tinder and How It Impacted Hinge 27:29 The Interview That Changed My Life 34:14 The New Era for Hinge 36:56 How to Be Successful on Hinge 38:56 What Is Hinge Labs? 42:51 The Worst Things to Do in Dating Apps 44:03 Advice for People Going on Loads Of Dates 47:30 Dating Apps Want People to Stay Single to Have More Customers… 49:23 How Has the Dating World Changed in the Last Few Years?  50:31 Hinge First Principles 51:48 The Importance of Taking Risks 01:00:38 How to Have Great Company Culture 01:17:16 Biggest Hiring Mistakes 01:19:42 What the Future of Dating Apps Looks Like 01:21:33 The Last Guest Question Watch the episodes on Youtube - https://g2ul0.app.link/3kxINCANKsb My new book! 'The 33 Laws Of Business & Life' is out now - https://smarturl.it/DOACbook Follow me: https://beacons.ai/diaryofaceo Sponsors: Huel: https://g2ul0.app.link/G4RjcdKNKsb WHOOP: https://join.whoop.com/en-uk/CEO Uber: https://p.uber.com/creditsterms Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0	We've done a deep dive research studies on how can we help everyone to become more successful daters.
0:05.5	So what makes data successful?
0:07.5	So the faster that you can...
0:09.5	The faster you're going to find someone who's like, yes, this is the type of person I want to do it.
0:15.0	Justin McCloud, the founder and CEO of the fastest growing dating app, Hinge.
0:20.0	I built Hinge because I wanted a girlfriend, but we had to suffer through a lot of failure to finally get to success.
0:25.4	Why does the world need another dating app?
0:28.2	I think it just needs one really that works well.
0:30.6	I'm going to be completely honest.
0:31.8	Much of the reason why I never used
0:33.0	dating apps is I had no success. So if I wanted to be the world's worst dating
0:37.4	at you, what would I have to do? A lot of filtered photos with you and
0:41.1	sunglasses are hanging out with a lot of friends.
0:43.0	One word answers to your prompts, just like everyone.
0:46.0	And what about serial daters?
0:48.0	Some of us have models in our head that are exceedingly narrow.
0:51.0	They have to be over six foot and need to work in this type of job and so you go out and you're just looking for some reason to say no because it doesn't fit your model.
0:59.0	Give people more of a chance.
1:01.0	AI, the conversation around AI in relationships has always been quite pessimistic, sex robots
1:05.5	and stuff.
1:06.5	Yeah, that's certainly not going to be what a hinge is working on.
1:11.2	The bigger leap though is to move much closer to a matchmaker model and setting up dates with a much higher likelihood of success.
	...

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