Highlights • From Behind the Chair to Global Ambassador w/Oana Ciofu
The Hair Game
Salon Republic
4.6 • 570 Ratings
🗓️ 16 February 2026
⏱️ 11 minutes
🧾️ Download transcript
Summary
In this episode, Oana Ciofu, @hair_by_oana, shares her inspiring journey from her small town to becoming a global ambassador, emphasizing the importance of passion, continuous learning, and embracing adversity in the beauty industry.
Whether you're a hairstylist or aspiring beauty professional, her story offers valuable lessons on growth, innovation, and staying true to your vision.
Key Topics:
- Oana's childhood and early fascination with hair and beauty
- Moving from Romania to Ireland to pursue her dream
- Learning English and establishing her career in Ireland's salon scene
- How social media propelled her growth and brand presence
- Transitioning to an international educator and brand ambassador
- The impact of social media's culture on innovation and experimentation
- Tips for stylists aiming for global success: consistency, originality, and passion
- Experience working across different countries and adapting styles locally
- Balancing travel, education, and clientele in her professional life
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Transcript
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| 0:00.0 | You're listening to the highlights of the full episode. |
| 0:06.6 | Hey everybody. It's Harry here, producer of the Hair Game podcast. We have some very exciting |
| 0:11.7 | information. Salon Republic just opened a brand new location in Philadelphia, our first ever |
| 0:17.7 | East Coast location. You can go to SalonRepublic.com to book your space and find your new home. |
| 0:23.9 | A little bit later, we'll have a new location in Jankentown, a little north of Philadelphia. |
| 0:28.7 | Go to salamrepublic.com and get notified and we're going to be beginning tours. |
| 0:33.4 | Now into our episode with Hair by Juana. |
| 0:43.3 | I only said you have to think globally and act locally. And I think this is such a good thing because even when I moved back home, everybody was like, |
| 0:50.3 | oh, you're crazy, you're moving home. You're not going to, you know, succeed |
| 0:55.5 | on social media, your career. But it's not true because I became a global ambassador |
| 1:00.5 | from Rovanoi living here in this town close to Mozavia. So it's not true. You have to just |
| 1:08.6 | think globally and act locally. I always say that. |
| 1:12.6 | Absolutely. Well, social media is global. So that's a nice tool to use. So I'm not |
| 1:20.6 | really sure where you are. As long as people like what you're doing on social media and people |
| 1:26.1 | are definitely liking what you're doing, social media and people are definitely liking what you're doing. |
| 1:28.8 | I think when we first started talking on social media, I don't know, I don't remember how many |
| 1:34.5 | followers you had or whatever, but. |
| 1:37.2 | Probably, probably. Probably. That's kind of what I remember, but not very clearly. |
| 1:47.0 | And so now you've created a brand. You've created a product and people like your brand, |
| 1:52.0 | so they want you to be part of it, like Moroccan oil. |
| 1:56.0 | Okay, so what are you doing with Moroccan oil? |
| 1:59.0 | Are they flying you around and educating? |
... |
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