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The Game with Alex Hormozi

High-Level Acquisition Strategy and how LBOs can work for you | Ep 103

The Game with Alex Hormozi

Alex Hormozi

How To, Entrepreneurship, Business, Education

4.94.8K Ratings

🗓️ 7 February 2019

⏱️ 8 minutes

🧾️ Download transcript

Summary

Are you paying attention to the lifetime value of your customers? Today, Alex (@AlexHormozi) talks about the potential impact of leveraged buyouts (LBOs) on the economy and the business landscape, as well as how businesses can effectively acquire and retain customers by focusing on the lifetime value of customers and lowering the barriers to entry.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Timestamps:

(0:26) - Lifetime value and its impact on acquisition strategies

(1:50) - Lower barriers to entry with future LBOs

(5:10) - Benefits of lowering barriers to entry

(6:51) - Maximizing lifetime value to increase volume and lower barriers

Follow Alex Hormozi’s Socials:

LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

Transcript

Click on a timestamp to play from that location

0:00.0

Real quick, you guys already know that I don't run any ads on this and I don't sell anything.

0:04.6

The only ask that I can ever have are you guys that you help me spread the words.

0:07.8

We can have more entrepreneurs, make more money, feed their families,

0:10.9

make better products, and have better experiences for their employees and customers.

0:14.9

The only way we do that is if you can rate and review and share this podcast.

0:19.4

The single thing that I have to do is leave review.

0:21.9

I'll take you 10 seconds or one type of the thumb.

0:23.9

It would mean the absolute world to me.

0:25.2

More importantly, it may change the world of someone else.

0:28.1

What's going on, everyone?

0:28.8

Happy Thursday.

0:29.3

Hope you guys have an amazing week so far.

0:33.0

I wanted to start this one with something that was a little bit more of an incendiary title.

0:36.7

LBOs are the future.

0:38.8

And I am saying that because most people who have been a part of our community,

0:43.8

been a part of our world know that I don't talk much about LBOs.

0:49.0

I rather, I guess I do talk about them, but I'm always bashing against them.

0:54.0

Part of that is just for marketing just to be a little bit more polar.

0:58.5

But the other side is just kind of realizing that

1:04.1

where you are in the context of your business and what the lifetime value of your customer looks

1:08.5

like at any given point, what's up Kate, is going to dictate how you acquire.

1:14.4

When Jim lunch started, we, like Jim launched him lunch,

...

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