Heels4Life: A Deep Dive into UNC Football’s NIL Collective

Inside Carolina: A UNC athletics podcast

Inside Carolina

Football, Sports, Baseball, Basketball

4.8 • 778 Ratings

🗓️ 13 December 2022

⏱️ 64 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

With the age of Name, Image, and Likeness still in its infancy, there’s much more rumor than fact circulating in the college football world. As the season winds to a close, players begin considering transfers and recruiting picks up, all while NIL serves as a heavy new factor in these discussions. Wanting to see UNC compete on the highest level of all realms of college football, Tar Heel fans are rightfully curious how the school and program are approaching this new NIL frontier. To help separate fact from fiction and to shed some light on North Carolina’s efforts, Joey Powell spent some time with Graham Boone, Executive Director of Heels 4 Life, UNC’s football NIL collective. They discuss Boone’s background, the nuances of NIL, how it manifests in practice, how fans can be a part, and much more. To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices

Transcript

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0:27.7	slash setup what's up everybody welcome to a special inside Carolina podcast with
0:34.8	Graham Boone from Heels for Life I'm'm Joey Powell. This is brought to you by
0:38.3	Johnny T-shirt and Johnny I've wanted to do. And our guest
1:11.3	today is going to really enlighten us because if you think about what's going on in the college
1:15.7	football landscape right now, as we record this on December the 8th, there are two words that
1:21.8	absolutely permeate every conversation, NIL and portal. And we're going to talk about one of those today really heavily
1:28.6	because I know the inside Carolina subscriber base, UNC fans to a lesser degree in general,
1:33.6	have some real curiosity around this. And what we're going to do today is talk with
1:39.1	executive director of Heels for Life. That's UNC Football's NIL collective.
1:45.3	Graham Boone. We're going to talk with Graham, and hopefully, hopefully folks after they
1:49.7	listen to this can walk away feeling like they have a little bit better understanding of what
1:53.6	NIL is, how it's applying to UNC football athletes, and kind of where they can get involved.
1:59.1	So with that being said, Graham, how the hell
2:01.7	are you? Doing great. It has been a tremendous few months here getting NIL kicked off with
2:08.3	Heals for Life under my leadership and my board of directors. It's been a phenomenal season to get
2:14.4	started with having a nine-win team, an unbelievable breakout star
	...

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