This is the Daily Tech News CES briefing for Tuesday, January 8th, 20205.

To give you a complete look at the news coming out of CES, we've been doing these shorter briefings each morning, followed by our regular DTS discussions in DTNS Live later in the day.

Which, I just realized, is actually Thursday, January 9th, not Tuesday, January 8th,

because January 8th is neither today nor was it Tuesday. It was Wednesday. Today is, in fact,

Thursday, January 9th. Time becomes unstuck when you're at CES.

Today we're going to hear from CES spokesperson Allison Freed on the

biggest trends from the industry side of the show, and of course, your emails, all about

what you think of this format this week. I'm Tom Merritt. Let's start with what you need to know

with the big story. Last week, Apple agreed to pay $95 million to settle a lawsuit over the fact that some

conversations captured by Siri were accidental and led to Apple employees hearing some

sensitive topics that maybe people wouldn't have wanted to send to employees of Apple.

That was the extent of the allegations.

There was no allegation that Apple did

anything with those conversations other than hear them when people would rather they didn't.

Apple admitted no fault in the settlement. They just paid the $95 million to say, let's make this go away.

That didn't stop some people from jumping to conclusions, of course. And a lot of people going,

well, one time I mentioned Olive Garden,

and then I got ads for Olive Garden. I think they were selling this to advertisers. So,

Wednesday, Apple felt compelled to issue a statement that it did not sell your conversations to advertisers.

The company said, and I'm going to quote here from the statement, Apple has never used Siri data to build marketing profiles, never made it available for advertising, and never sold it to anyone for any purpose.

It also reminded folks that it, and I'll quote again, does not retain audio recordings of Siri interactions unless users explicitly opt in to help improve Siri, and even then,

the recordings are used solely for that purpose, improving Siri.

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