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The Stacking Benjamins Show

Harvard Business Review's Kevin Evers on the Genius of Taylor Swift (SB1671)

The Stacking Benjamins Show

Joe Saul-Sehy | Cumulus Podcast Network

Investing, Business, Self-improvement, Education

4.2 • 1.9K Ratings

🗓️ 16 April 2025

⏱️ 74 minutes

🧾️ Download transcript

Summary

What Taylor Swift teaches us about strategy, long-term thinking, and building an empire. Taylor Swift isn’t just a pop icon—she’s a master strategist. And in this episode, we unpack exactly how she built a cultural and financial empire with smart moves that offer powerful lessons for any Stacker. Joe Saul-Sehy sits down with Kevin Evers of Harvard Business Review Press to explore: How Taylor’s early partnerships set her on a path most artists never get to walk Why a clear vision—and the discipline to stick to it—can be a superpower How she turned frustration into creative fuel and conflict into leverage The surprising role MySpace and radio tours played in her initial success And what her story teaches us about marketing, risk-taking, and ownership But the show doesn’t stop there. Joe and OG also dive into: Grant Cardone’s 401(k) comments and whether his hot takes hold up The risks and rewards of real estate What crypto storage, insurance, and documentation mean for your financial safety net Plus, Mom’s neighbor Doug jumps in with a tax-themed trivia challenge—and a few surprising family stories to bring it all back home. Whether you’re a Swiftie, a strategist, or someone just trying to make smarter money moves, this episode delivers sharp takeaways and fresh perspectives. FULL SHOW NOTES: https://stackingbenjamins.com/all-about-taylor-swift-business-genius-1671 Deeper dives with curated links, topics, and discussions are in our newsletter, The 201, available at https://www.stackingbenjamins.com/201 Enjoy! Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0

This episode is brought to you by Navy Federal Credit Union.

0:03.5

We know how fast life moves.

0:05.2

That's why we have all-on-one banking to let you keep on banking on by saving time and money

0:09.9

and getting a full picture of all your finances.

0:13.2

Plus, whether you have credit or not, you can build your credit score with the new ability

0:17.5

to report on-time bill payments.

0:20.2

Learn how you can keep on banking on at navyfederal.org.

0:25.6

Navy Federal Credit Union, our members are the mission.

0:29.3

Insure by NCUA.

0:31.4

Small business owners, state farms there with small business insurance to fit your specific needs.

0:38.1

Whether you're starting a new venture or growing an existing one, State Farm helps you choose the right coverage to protect what matters most.

0:45.5

Working with a local State Farm agent helps you understand your coverage options, offering local support to help you achieve your goals.

0:52.2

Focus on turning your passion into a thriving business knowing your insurance can change

0:57.1

as your business grows.

0:58.8

StayFarm, here to help you succeed with your business.

1:02.1

Like a good neighbor, stay farm is there.

1:05.2

Okay.

1:06.2

Right here.

1:07.2

It says right here in this account, we have $401,000.

1:11.6

Checkpot. Nope. That says you have a 401 account.

1:15.6

If you liquidate that right now, you'll have, you know, maybe $5,000.

1:20.6

So what happened to the other $396,000?

...

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