Hi my name is Lewis Howes and welcome to the Daily Motivation Show.

I firmly believe that taking charge of your mindset allows you to be in the driver's seat of your life and unlock your potential.

And that's why I'm thrilled to share that my new book is out right now.

It's called The Greatness Mindset. In it you'll learn how to build a plan for greatness through powerful exercises and toolkits designed to propel your life forward. This is the book that I wish I had 20 years ago.

It's everything I've learned in the last decade with the research and the science to

help you unlock your mind. Make sure to go to Lewishouse.com slash 2023 mindset to pick up your copy of my book

The Greatness Mindset Today.

Habits that are immediately satisfying are more likely to be repeated. And so pretty much any behavior produces multiple outcomes across time, right?

Like if you eat a donut right now, it's tasty and sugar.

But in the long run, you gain weight.

And so the immediate outcome is favorable,

the long-term outcome is unfavorable.

With good habits, it's to soften the reverse, right?

Like you go to the gym right now and it takes effort, you sweat, you have to work hard.

The immediate outcome is unfavorable, but the ultimate outcome, you're in shape and in a year or month or whatever, is favorable.

And so the challenge for building good habits and breaking bad ones is often finding a way to

pull the long-term consequences of your bad habits into the immediate moment, so you feel a little

bit of pain right now and want to avoid it, and the long-term rewards of your good habits

into the immediate moment so that you have a reason to repeat it again in the future.

The ultimate form of immediate gratification is the

reinforcement of your desired identity. So you go to the gym and you're

reinforcing the identity of I'm the type of person who doesn't miss workouts or you

...