We all have somewhere we're trying to get to, which is why Chevron is aiming to responsibly meet rising energy demand by increasing our US oil and gas production.

So everyone can get to where they want to be. You've arrived.

That's Energy and progress.

Visit Chevron.com slash meeting demand. Sacramento 1988.

Dr. Ken Kaiser has an inspiration. He's the head of California's Department of Health Services and he's

just come up with a simple

slogan to persuade people to eat a healthier diet.

Five a day, five a day, we all know that's the healthy way fruits and vegetables they're okay

a healthy way to five a day

Kaiser convinces California farmers to help him start a publicity campaign

encouraging people to eat five servings of fruits and vegetables every day.

He calls it five a day for better health.

The National Cancer Institute gets on board and

hundreds of corporate sponsors follow. Then the World Health Organization takes the

campaign global. Okay good afternoon everyone. My name is Sarah and I'm a research assistant at the British

Nutrition Foundation and today I'm going to talk to you about fruit and vegetables and five a day.

The campaign just keeps going.

After 15 years, the National Cancer Institute boasts that five a day is the biggest public-private partnership for health and nutrition in America.

Five a day, and you're doing it right. and nutrition in America. By now, millions of us know exactly what we should be doing.

Except we're not doing it.

At the start of the campaign, about one in ten Americans is eating those five daily servings.

Ten years later, pretty much the same.

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