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Hi and welcome to the A16Z podcast.

I'm Lauren Murrow. In normal times every company operates against some hypothetical

growth model, a data-driven framework that describes how your product grows and

how you acquire new users. These, of course, are not normal times.

In the fallout from the pandemic, most founders and CEOs are in the process of completely

revamping their growth models from the bottom up amid new and

unpredictable consumer behavior. This episode explores how to think about growth

in turbulent times according to two growth experts. A16Z general partner Andrew Chen, who previously led the growth team at

Uber, and Brian Balfour, formerly the VP of Growth at HubSpot, now the founder and CEO of Reforge,

a masterclass and growth strategies.

The discussion spans four sections.

First, how to reassess your existing growth model, particularly when, as Brian says,

the data is completely missed.

Next, we drill down into strategy and tactics for surviving the current crisis

and talk about how founders can pursue growth even in the midst of widespread uncertainty and cutbacks.

Third, we'll look ahead to discuss scenario planning

and how leaders can forge a path forward.

Finally, we'll zoom out to assess the big picture,

how various categories of company may be impacted

long term, how this crisis compares to 2008 and what that means for early stage

...