Growing Your Business with Podcasting... Without Having a Podcast with Ray Blakney: An EOFire Classic from 2022
Entrepreneurs on Fire
John Lee Dumas
4.8 • 4.1K Ratings
🗓️ 30 August 2025
⏱️ 30 minutes
🧾️ Download transcript
Summary
From the archive: This episode was originally recorded and published in 2022. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant.
Ray Blakney is a serial entrepreneur who has bootstrapped multiple 6 and 7-figure businesses ranging from online language schools and SaaS products to chocolate factories in Asia. All from home in his superman pajamas.
Top 3 Value Bombs
1. Having your own podcast is a lot of work. it's not just about getting a good microphone. You have to find great guests, prep for interviews, edit, share on social media, promote to your listeners, etc.
2. Keep it short, but give enough so they want to find out more about you, and give them a way to do so.
3. Podcasts are great for SEO. Most podcasters have websites and show notes. In the show notes, they link back to your website.
The smartest way to get booked on 1000's of podcasts. Visit to download free media kits, email templates, and a fancy spreadsheet with some code on it to help you do things right - Podcast Hawk
Sponsor
HighLevel - The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies! Learn more at HighLevelFire.com.
Transcript
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| 0:00.0 | Light that Sparkfire Nation. |
| 0:04.5 | JLD here and welcome to Entrepreneurers on Fire. |
| 0:07.6 | Brought to you by High Level, the all-on-one sales and marketing platform. |
| 0:11.5 | On today's classic episode, we'll be breaking down how to grow your business with podcasting |
| 0:15.7 | without having a podcast to drop these value bombs that are brought to Ray Blakeney into |
| 0:19.8 | EO Fire Studios. |
| 0:21.0 | Ray is a serial entrepreneur who has bootstrapped multiple six and seven figure businesses, |
| 0:25.3 | ranging from online language schools and SaaS products to chocolate factories in Asia. |
| 0:30.0 | And today, Foundation will talk about how to keep it short, but give enough so they want to |
| 0:33.7 | find out more about you and give them a way to do so and how podcasts are great |
| 0:38.2 | for SEO and oh so much more. And a big thank you for sponsoring today's episode goes to Ray and |
| 0:43.7 | our sponsors. Are you ready for the ultimate all in one platform for entrepreneurs, marketers, |
| 0:50.3 | coaches and agencies, build funnels, automate follow-ups, manage clients, and even |
| 0:55.5 | white-label your own software, say hello to our featured partner high-level and visit |
| 1:01.9 | high-level fire.com to start your free trial today. |
| 1:08.8 | Ray, say what's up to Fire Nation and share something that you believe about becoming |
| 1:14.7 | successful that most people disagree with. Hey John, thanks for having me on. So what I'm going to say |
| 1:21.2 | on the surface, I think almost every entrepreneur and most people will disagree with. In order |
| 1:25.7 | to be successful at business, you have to have the |
| 1:28.1 | lazy man's mindset. So I'll elaborate a little bit on what that means, so maybe it won't be |
| 1:34.6 | quite as crazy later. So what I mean by lazy man's mindset is this. If you're trying to find the most |
| 1:40.1 | efficient people in the world, I challenge you to find a more efficient person than somebody who's |
... |
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