Welcome back to CoinDesk Live, brought to you by Moon Pay.

I'm Jen Sanasi, joined by Eleanor Terra and Nick Day.

Our next guest built a multi-billion dollar real estate business around cash flow, scale, and personal brand.

Now he's combining that real estate engine with Bitcoin using property

income to accumulate Bitcoin. Grant Cardone joins us now. Grant, welcome to the show.

Thank you. Thank you for having me. How's your consensus been?

It's been fantastic. We've been here. We were in New York yesterday. Flew in last night,

came in for this. I slept terrible last night. I was up to 1 o'clock in the morning watching Michael

Jackson videos. Okay. My algorithm got fed Michael Jackson, so I'm on a loop, like literally

of three hours of Michael Jackson, the king, and now I'm here with you guys.

All right. From Michael Jackson, we just saw Michael Taylor and Stay. It's a good segue.

Now you're here with us.

Let's just talk about what you've built.

You built your reputation on cash flowing real estate. What made Bitcoin interesting to you? What was that inflection? Well, look, if you're a real estate investor, I know you had A-Rod on this morning. So if you're a real estate investor, you're looking for ways to improve the real estate. state and there's only so many ways you can improve it. Put a new roof on it, you paint it,

you put, you know, make a bigger pool. looking for ways to improve the real estate. And there's only so many ways you can improve it.

Put a new roof on it. You paint it. You put, you know, make a bigger pool, put in a pickleball court. But at the end of the day, we're all doing the same thing. We started adding Bitcoin

because we believe it adds a value that my competitors, which are the reits, Starwood, Blackstone,

Goldman Sachs, JP Market, these are giant behems, Starwood, Blackstone, Goldman Sachs, JP Market.

These are giant, behemoth, real estate owners, MetLife, New York Life.

They own all the real estate in this country.

I am now able to add Bitcoin to each property that we buy, and we believe that it has to be proved out that the real estate and the Bitcoin combined

will out produce, out deliver just a real estate only asset.

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