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Back in 1991, a few months before the first women's World Cup, Michelle Akers went to a conference

for sports apparel companies in Arizona. Here's Caitlin Murray, author of The National Team.

And she gave a speech to these executives in the room,

basically begging them to invest in women's soccer,

to view women's soccer as the future of the sport

and actually put some money behind it.

Michelle Akers, not her management, not anyone from U.S. soccer, not even Anson Dorrance.

She took the matter into her own hands and made the case for herself and her sport.

And she found an audience for her message in former soccer player Mick Hoban, who is now

the vice president

of soccer promotions for Umbro.

He remembered having to sort of scrape by as a soccer player in the 1970s.

So when he listened to Michelle Akers talking about needing to kind of scrape her career together,

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