Exciting day in smartphones today.

Uh, sort of a surprise announcement, surprise launch of the new

Pixel device that's been rumored for so long it has missed so many

launches and potential dates but I think it's okay and I'll tell you why I think it's okay because I believe as a

consequence of the delays they were able to see what happened in the marketplace

and make some adjustments.

Now those adjustments may not have taken place

in a construction of the device.

They may, those changes may have not taken place

in the software or the device, but those changes

it really took place in the price of the device.

Yep.

Because you get to see what other, you get to see first of all what other manufacturers have done and then you also get to see

what's going on in the world and we know there's a lot of things going on in the world make people

nervous about spending a ton of boatload of money on a smartphone.

And so you get the Pixel 4A with a 349 price tag.

349 U.S.D.

It looks like 479 Canadian, which this is, for a pixel device, is it the cheapest ever?

It's $50 cheaper than the A device last year.

It's obviously substantially cheaper

than the regular Pixel 4.

Most exciting piece, well two exciting pieces here

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