Google confirms links are not that important, Google’s CEO on what search will be like in 10 years, and Does the WNBA actually have potential now?

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.6 • 1.3K Ratings

🗓️ 30 April 2024

⏱️ 18 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #2728, we argue that while Google has stated that links are not as important as they used to be, we still believe that they play a significant role in rankings. We also discuss the use of user signals in search rankings and the need for Google to protect its algorithm, and shift the conversation to the WNBA and the potential for growth and increased pay for players like Caitlin Clark.

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Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)

TIME-STAMPED SHOW NOTES:

(00:00) Today's topic: Google confirms links are not that important, Google’s CEO on what search will be Like in 10 years, and Does the WNBA actually have potential now?
(01:15) Google confirms links are not that important
(06:27) Google’s CEO on what search will be Like in 10 years
(13:12) Does the WNBA actually have potential now?
(16:35) That’s it for today! Don’t forget to rate, review, and subscribe!

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Transcript

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0:00.0	It's brand new season two. I'm Marissa Thalberg and I'm Stephen Wolfedadam and we're excited to be back having bigger voter and always real conversations.
0:08.6	Straight from the C-suite front lines of marketing media and more. We have great friends joining from people you may know like Wilbur-Valdorama and Bobby Burke.
0:16.8	And people you'll want to know.
0:18.4	So grab a coffee or hey, even an April spritz and come join us on America's number one podcast network, I-Heart.
0:24.8	Listen to brand new on the I-Heart Radio app, Apple Podcasts, or wherever you get your
0:29.1	podcasts.
0:30.1	Oh, hi, I'm Rachel Zow, and my Climbing in Heels is back and better than ever.
0:35.0	You might know me from the Rachel Zo Project or perhaps from my work as a celebrity stylist.
0:40.0	And guess what? I'm still just as obsessed with all things fashion, beauty, and business.
0:45.0	Climbing in heels is all about celebrating the stories of extraordinary women and this season
0:49.4	is here to bring you a weekly dose of glamour, inspiration, and fun.
0:52.9	Listen to Climion Heales every Friday on the I Heart Radio app,
0:56.1	Apple Podcast, or wherever you get your podcast.
1:00.2	So Google said that links aren't important.
1:04.0	Yes, they said they're not that important compared to before.
1:07.0	They used to be one of the leading algorithm factors, but over the years, you know, Google has confirmed that it's not
1:16.6	a top three ranking factor.
1:18.9	And now they're saying, which still goes in line that, hey, we're able to determine,
1:23.6	even if a site has very few links,
1:25.2	if it's worthy of its position
1:27.0	based on a lot of other circumstances,
1:29.0	eX user experience, load time, back button,
	...

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