Google Analytics 4: What Marketers Need to Know

Social Media Marketing Podcast

Michael Stelzner, Social Media Examiner

Social Media Marketing, Business, Marketing

4.8 • 1.6K Ratings

🗓️ 20 November 2020

⏱️ 51 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Want to improve your marketing analysis? Wondering how Google Analytics 4 will change the way you measure your marketing? To explore Google Analytics 4 and what it means for marketers, in this episode I interview Chris Mercer. Chris is the leading authority on Google Analytics and founder of MeasurementMarketing.io. USEFUL INFORMATION: Register for the Google Analytics for Marketers Course: GASuccess.live Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

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0:00.0	Are you a social media manager struggling to keep up with the ever-changing
0:04.1	social landscape? Are you looking for the latest social marketing research?
0:07.8	Then you'll want to download the Social Media Trends Report from Dash-Hutson.
0:12.4	The trusted social media management platform media trends report from Dash Hudson.
0:12.8	The trusted social media management platform used by leading brands like United Airlines.
0:17.9	This report highlights how to unlock successful brand partnerships with creators, how to build a stronger community, and much, much more.
0:25.9	Visit dash Hudson.com slash podcast to get the report and start a 14 day free trial of Dash Hudson.
0:33.4	Welcome to the Social Media Marketing Podcast
0:40.2	helping you navigate the social media jungle.
0:43.0	And now here is your host Michael Stelsner.
0:47.0	Hello, hello hello, thank you so much for joining me for the social media marketing
0:51.0	podcast.
0:52.0	Brought to you by social media
0:53.7	examiner.com I'm your host Michael Stelzer and this is the
0:57.3	podcast for marketers and business owners who want to know what works with
1:02.2	social media.
1:04.0	Today I'll be joined by Chris Mercer,
1:06.2	and we'll explore Google Analytics 4
1:09.6	and what you need to know.
1:11.2	And trust me, there's a lot that you need to know. By the way if you want to reach me you can
1:15.8	tag me on Instagram I'm at Stelzner or you can email a podcast at social media
1:21.0	examiner.com and if you're new to this podcast, be sure to hit the subscribe button.
	...

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