4 • 4K Ratings
🗓️ 7 October 2025
⏱️ 13 minutes
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| 0:00.0 | Say hello to the next generation of Zendesk AI agents, built to deliver resolutions for everyone. |
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| 0:11.9 | That's the Zendesk AI effect. Find out more at Zendesk.com. |
| 0:18.3 | Gold prices top $4,000 for the first time as investors worry about the U.S. economic outlook. |
| 0:25.7 | Plus, why the owner of the New York Stock Exchange is investing in prediction platform, Polymarket. |
| 0:32.0 | And as Gen Z comes of spending age, a multimillion-dollar industry of Gen Z translators is emerging. |
| 0:38.6 | They're very much capitalizing on the CMO anxiety around messing up with this generation, |
| 0:44.9 | who are, of course, very vocal when they think that companies or corporations are doing something wrong. |
| 0:49.5 | It's Tuesday, October 7th. |
| 0:51.6 | I'm Alex O'Soula for the Wall Street Journal. |
| 0:53.5 | This is the PM edition of What's News, the top headlines and business stories that move the world today. |
| 1:03.8 | Gold soared to above $4,000 a Troy ounce for the first time today. |
| 1:08.8 | The price of the precious metal has surged this year more |
| 1:11.7 | than it did during some of America's biggest crises. Rising more than 50 percent, futures run |
| 1:17.3 | up in 2025 has outpaced rallies during the pandemic and the 2007-2009 recession. Not since the |
| 1:24.9 | inflationary shock of 1979 has gold catapulted so much higher in a year. |
| 1:30.9 | WSJ Commodities reporter David Uberti joins me now to discuss. |
| 1:35.4 | David, in those times that I mentioned there was a disruption there. |
| 1:39.1 | This time, not so much. |
| 1:41.2 | Why is this happening now? |
| 1:43.0 | As you pointed out, there has been no economic calamity this year that has driven gold prices higher. |
| 1:48.6 | This makes it really unusual compared to history. And it stems in part from what's happening in the White House. As we know, President Donald Trump has tried to reorder global trade, which has had a lot of turbulent effects on what the U.S. dollar is doing in global markets. |
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