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Dear FoundHer...Real Founder Stories for Women Small Business Owners

Going Back to the Basics to Build Your Instagram, with Peloton's Jenn Sherman (rerun)

Dear FoundHer...Real Founder Stories for Women Small Business Owners

Lindsay Pinchuk

Ceo, Entrepreneur, Entrepreneurship, Women In Business, Careers, Small Business, Marketing, Business, Bobbi Brown, Female Founder, Pivot, Business Owner, Foundher

4.91.1K Ratings

🗓️ 14 March 2024

⏱️ ? minutes

🧾️ Download transcript

Summary

In this rerun of one of our most downloaded episodes, Peloton's Jenn Sherman shares with us what happened when she implemented the five simple steps host, Lindsay Pinchuk, gave to her to grow her Instagram. When Jenn was last on Dear FoundHer, Lindsay issued several Instagram challenges to help her grow her following and boost engagement. After applying Lindsay’s tips and conquering her imposter syndrome, Jenn has seen improvements in every metric for her Instagram account. Although she still struggles a bit with consistency, she is now building content creation time into her work schedule each week. A year later, Jenn's Instagram has grown over 12%.


Today’s top takeaways:


  • Instagram can’t be a chore. It has to be fun.
  • It doesn’t matter if you knock it out of the park every time.
  • Your relationship with any social media platform will ebb and flow. But the more you do it, the more you practice, the more it will stay top of mind and the better you will get at it.


Quotes:

• “I've now realized not everything you post is going to be like you knocked it out of the park, but it doesn't matter.” (6:57-7:02 | Jenn)

• “This is no longer an experiment because it's something that I'm planning on continuing with and I'm psyched to do. But in this project let's say, the Bright Line content, well that was the shining star.” (9:21-9:32 | Jenn)


Connect with Jenn Sherman:

Instagram: http://www.instagram.com/pelotonjenn


Connect with Lindsay Pinchuk:

Instagram: https://www.instagram.com/lindsaypinchuk


GRAB LINDSAY'S REELS CHEAT SHEET

Interested in Lindsay's INSTAGRAM FOR SMALL BUSINESS BOOTCAMP WORKSHOP? SAVE YOUR SEAT HERE.


Please don't forget to rate, comment, and subscribe to Dear FoundHer... here: http://www.ratethispodcast.com/dearfoundher



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Transcript

Click on a timestamp to play from that location

0:00.0

Hi everyone, it's Lindsay Pinchuk, marketing expert and host of Dear Fountain. I built my first company

0:07.0

alongside social media and have been using basic Instagram tactics to build and grow my own

0:12.2

companies and that of dozens of clients over the last 12 years. And with that, you have asked,

0:17.9

and so I'm answering and I'm bringing back my Instagram for small business

0:21.5

boot camp for a live class. This two-hour workshop followed by a Q&A will give you a strong

0:27.7

foundation to use Instagram for your own business. You can check out more information and what

0:33.3

you'll find inside to the link in the show notes. Make sure you save yourself a seat because space is limited.

0:38.9

Let me know if you have any questions.

0:40.8

And now on to today's episode.

0:43.0

Dear Founder, I'm your host, Lindsay Pinchuk.

0:45.8

At 30 years old, I founded my first company with just $500, building it to reach

0:50.5

3 million people and generate seven figures in revenue for six years straight,

0:54.5

all before I sold it. A decade later, I exited with one goal to support other women in

0:59.9

business through their own entrepreneurship journeys. As an entrepreneur, you wear every hat.

1:05.4

You burn the midnight oil, and most of all, you pour your heart and soul into everything you do.

1:12.2

But there's no blueprint for success. Every week on Dear Founder, you'll get to sit in as I pick the brain of some of my

1:17.3

closest female founder contacts. Save yourself time, money, and hassle, listening to the lessons of

1:22.7

those who have already done it. You'll also have the chance to hear about my own founder journey,

1:28.1

how I built my first company, and now how I'm building my second as I share solo episodes filled with

1:33.1

actionable lessons and steps that you can apply to your business immediately.

1:37.3

Make sure to subscribe now so that we can build our businesses together each and every week.

1:41.7

Now, let's get into today's episode.

...

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