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The Story of a Brand

Givz - A Brand’s Guide to Selling More by Doing Good

The Story of a Brand

Ramon Vela

Business, Entrepreneurship

5145 Ratings

🗓️ 4 June 2021

⏱️ 32 minutes

🧾️ Download transcript

Summary

**This episode is brought to you by MuteSix and CartText**

 

We as a brand genuinely care about what you care about as a human - is the core of Givz.

In the first part of this Feature, we have Andrew Forman, Founder, and CEO of Givz, a brand that helps companies show they care through an innovative charitable donations SaaS platform.

Andrew was in investment banking for six years. His employer allowed him to work for a non-profit during his spare time. Through this experience, he learned that there was no quick and easy way to send money to charity. He wanted to find a solution to this problem.

Andrew eventually came up with Givz, which is localized and accessible too.

In part 1, we talked about: People he is grateful for; Overview of the brand; How Millennials and Generation Z view charity and brands; How they are sustainable for both planet and brands; Their win-win scenario; What inspired him to start Givz; His background; How they are accessible, localized, and personalized; and so much more.

Join Ramon Vela and Andrew Forman as they break down the inside story on The Story of a Brand.

For more on Givz, visit: https://givz.com/

*

OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX.

MuteSix is the leading agency in performance marketing.

They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel.

They're currently offering listeners a FREE omnichannel marketing audit.

Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance.

The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.

For your free digital marketing consultation, visit: mutesix.com/storyofabrand

*

This episode is also brought to you by CartText.

Are you interested in improving your Abandoned Cart Recovery rates?

Cart Text is Powered by real people, not bots, not AI, real people. Cart Text will contact & engage with your customers in real-time to make the sales you missed.

One by one, CartText will convert your abandoned carts, churned subscriptions, and billing-related issues using live agents + SMS. Real people, getting the job done.

To learn more, visit https://carttext.com/

Transcript

Click on a timestamp to play from that location

0:00.0

Recorded at Mute 6 Studios, this is not your average entrepreneur or e-commerce

0:10.4

podcast, and he's not your average host.

0:14.1

This is the story of a brand with your host, Ramon Vela.

0:21.4

We as a brand genuinely care about what you care about as human.

0:25.7

And so that is the core of what we do.

0:30.0

And what we're finding is that this actually works.

0:32.2

People really like this.

0:33.5

This is not the, you know, donate a dollar after you purchase of your own money at checkout or

0:40.5

round up. This is something that is a meaningful amount of money that is being gifted to you by

0:45.4

the brand to give to any charity that you want so that you come back and shop at their store

0:52.2

more often, but you know for a fact that they're in your corner.

0:59.4

Hey, are you interested in improving your abandoned cart recovery rates?

1:04.1

Well, let me tell you about cart text.

1:07.5

Cart text is powered by real people, not bots, not AI, real people.

1:14.0

Cart text will contact and engage with your customers in real time to make the sales that you missed.

1:19.9

One by one, cart text will convert your abandoned carts, turn subscriptions, and billing-related

1:26.0

issues using live agents and SMS. Real people getting the job done.

1:32.5

Visit carttext.com. Again, that's carttext.com. And please, please let them know that the story

1:40.1

of a brand sent you. Hey, everyone, this is Ramon Vela, and this is another episode of the story of a brand.

1:47.3

Like always, I have an amazing company and founder that we're going to feature on today's show,

1:53.4

but before we do, I have a question about gratefulness.

1:58.3

So, Andrew, if you can share and or remember and share a time when you felt so

...

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