Gini Dietrich: Authors in Quarantine Getting Cocktails

The Marketing Book Podcast

Douglas Burdett

Sales, B2bmarketing, Contentmarketing, Marketing, B2bsales, Socialmedia, Business, Entrepreneurship, Digitalmarketing

4.9 • 868 Ratings

🗓️ 1 July 2020

⏱️ 40 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Author Gini Dietrich returns to The Marketing Book Podcast for a special episode of "Authors in Quarantine Getting Cocktails."

Previously on The Marketing Book Podcast to discuss her book, Spin Sucks: Communication and Reputation Management in the Digital Age, Gini Dietrich joins the (hopefully) limited time series, Authors in Quarantine Getting Cocktails to talk about being quarantined in Chicago, 100+ days in isolation with her husband and 7-year-old daughter, the outdated perception of public relations, the PESO model, and much more!

Cheers!

Click here for episode website page and links...

https://www.salesartillery.com/authors-quarantine-cocktails/gini-dietrich

Transcript

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0:00.0	This is Jenny Dietrich, author of Spin Sucks, Communication and Reputation Management in the Digital Age.
0:07.0	And you are listening to authors in quarantine getting cocktails.
0:24.4	Hello and welcome to this hopefully short-lived series that will be airing in addition to the weekly marketing book podcast interviews. I'm your host, Douglas Burdett, and my goal during this unusual time is to reconnect you with past
0:29.4	guests on the marketing book podcast, share some ideas and inspiration and maybe a much needed
0:35.6	laugh or two.
0:37.2	I've interviewed over 200 authors on the show and my plan is to continue this series until
0:41.8	I either run out of authors or quarantine, whichever
0:44.9	comes first. A word of warning, the host and guest may very likely be drinking cocktails
0:51.0	during these conversations. I mean come on they are recorded
0:54.7	during the cocktail hour. To find the show notes for each episode with pictures of each
1:00.0	guest and links mentioned in their conversation
1:03.0	visit marketing book cocktails dot com
1:07.0	marketing book cocktails dot com
1:09.3	suit i did there and if you'd like to join the conversation, email a voice recording to me at
1:14.3	Douglas at sales artillery.com and I'll try to include it in a future episode. I'd
1:19.7	love to hear from you. Otherwise, connect with me on LinkedIn where we can chat.
1:25.0	Jenny Dietrich, welcome to authors in quarantine getting cocktails. How are you?
1:29.0	I'm great. How are you?
1:31.0	Oh, excellent, excellent and excited to be talking to you. What is going on in your
1:37.4	quarantine world? Oh, you know nothing, really, you know. It's been a hundred and some odd days of not going anywhere or seeing anyone
1:47.0	except the people I live with.
1:48.0	Yes, and today was day 100, I believe.
	...

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