Gillette’s Latest Video Spotlights Trans Man’s First Time Shaving
Business Wars Daily
Wondery
4.6 • 716 Ratings
🗓️ 4 June 2019
⏱️ 5 minutes
🧾️ Download transcript
Summary
Today is Tuesday, June 4, and we’re looking at Gillette vs. Schick.
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Transcript
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| 1:05.6 | Thank you. McMillan Online Community. From Wondry, I'm David Brown, and this is Business Wars Daily on this Tuesday, June |
| 1:09.8 | 4th. |
| 1:11.1 | Razor Giant Gillette is back with an extension of its out-of-the-box marketing campaign about |
| 1:16.4 | redefining gender roles. Now, as you may remember, the company made waves back in January |
| 1:22.1 | with a Super Bowl ad that sought to shed the old so-called toxic definitions of maleness |
| 1:27.3 | in favor of newer, gentler, |
| 1:29.2 | more respectful ones. Well, now it's back with a Facebook video that signals its commitment |
| 1:34.4 | to amplifying even more contemporary conceptions of gender. In late May, Gillette released a video |
| 1:40.8 | about a young transgender man named Sampson. He's shaving for the first time while his father looks on. |
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