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Imperfect Paradise

Getting lost in Latina trad wife TikTok

Imperfect Paradise

LAist Studios

Society & Culture

4.5535 Ratings

🗓️ 29 June 2025

⏱️ 32 minutes

🧾️ Download transcript

Summary

During a flurry of election-related anxiety, Imperfect Paradise host Antonia Cereijido re-downloaded TikTok and fell down a very specific rabbit hole: Latina trad wife content. Videos of women waking up at three in the morning, making “lonche” for their husbands and espousing traditional lifestyles – have become popular and gone viral on social media. In the first episode of a three-part collaboration with Latino USA, Imperfect Paradise goes behind the scenes with one particular so-called trad wife, Lupita Duarte, to understand what her motivations, politics and aspirations can tell us about the cultural moment.

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Transcript

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0:00.0

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0:32.0

If you're on the internet, you've probably seen a rise in a certain kind of social media video.

0:37.3

I know I have. Here's everything

0:40.2

I prep for my husband for the next two days. Tradwives. The definition of a trad wife is not nearly

0:46.4

someone who stays at home, but who romanticizes it, where we are looking back not only to the way

0:52.6

things worked in the 50s,

0:56.9

but the values that families had in the 50s. They are wives and mothers making beautiful, elaborate meals for their husbands and children,

1:02.5

sometimes even wearing designer dresses.

1:05.4

The internet has been quick to call them tradwives,

1:08.7

women who advocate for traditional gender roles, and some of them are Latinas.

1:13.6

Heybona!

1:15.6

That this man was to handoj in the fogon and me to get to get at 4 o'a-mina and to put the leg and to bring all and bring all the tortillas the man.

1:22.6

Today on Imperfect Paradise from LA Studios, a special collaboration with Latino USA hosted by Maria Inojosa.

1:31.7

And we are going deep with a viral Latina tradwife.

1:39.4

So, Antonio, we used to work together.

1:42.2

The first time Donald Trump was elected, we were actually

...

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