Hey, welcome back to the Personality Hacker Podcast. My name is Joel Mark Witt.

And I'm Antonio Dodge. And generations has been fascinating, Antonio and I lately.

I think we've mentioned on the podcast in recent months, recent podcast, we've talked a lot about

how the different generations, generational theory, generations has captured our attention and we

seem to talk about it a lot.

We haven't actually dedicated an entire podcast to it yet.

Well, every time I think about generations, I think about a friend of mine who I met, oh man, it was probably about

eight years ago in my old podcasting days when I was doing nerdy stuff like going to

pod camps and I was doing a lot of web video. This is around the time when YouTube and

Twitter and iTunes and all this stuff had just come online and I was really

geeking out on this and I had I had met this woman at a pod camp her name is

Jesse Newburn and she started talking to me about generational stuff generational theory theory, and we probably talked for an hour.

I think I even interviewed her eight years ago on a podcast I was doing for social media stuff

when I was in my old social media consulting days, and she just had a lot of information,

a lot of fascination, because she uses generations

in her business, in her line of work

and she had been using it for a while

and she really had a command of the subject. Pretty much

had become an expert in generational theory and thought. So I invited Jesse to come on

the podcast today to join us for the conversation. So Jesse Newburn, welcome to Personality Hacker. We're glad you're here.

Thank you. And that's good. And we brought you on because I think you'd be a great person to talk with

about generations and just have a free-form conversation.

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