Keeping the homeless in the streets.

A series of viral videos captured the attention of the press.

A man was giving out machetes, fireball cigarettes to the homeless.

We have now seen videos popping up of homeless people angrily swinging machetes walking

down the street.

And why did this man do it? Because he is

desperate for you to know who he is. He doesn't care about doing something good. He cares about

eyeballs because in the influence economy, capturing attention is all that matters. And this man

has gotten millions of views by doing this.

Now, it does appear that TikTok has begun to remove many of these videos. And on YouTube and

Instagram, there's not really much viewership at all. But these TikTok videos, they hit the millions.

And when questioned, he said, so what?

You got to do it to get the views.

There is a sliding scale from mass shooter to, I don't know, influencer vlogger.

And that is, there are people online that genuinely have something they're passionate about,

something they want to say. I don't put them in the scale. That is, if you're a chess player and you make chess videos because you like talking about chess. Me, I like talking about news. Some things I talk about don't get as many views as something else. And there's certainly ways to improve your viewership. But then there are people who are desperate for attention. And so they will make shock content to various degrees.

Some people who engage in the utmost violence do it because they are desperate for recognition.

Will anyone ever remember who they were?

Then you have people like this that fall somewhere in between, creating very serious social problems because he knows

it's shocking.

I'm going to get attention.

This phenomenon has been going on for about 10 plus years since the dawn of social media,

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