GEN C: The Music Fandom Ecosystem With Avenged Sevenfold’s Matt Sanders and Ticketmaster’s David Marcus

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4.8 • 689 Ratings

🗓️ 6 June 2023

⏱️ 57 minutes

🔗️ Recording | iTunes | RSS

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Summary

This week’s episode of “Gen C” features Ticketmaster EVP of Global Music David Marcus and Avenged Sevenfold Lead Singer Matt Sanders to discuss tokenized ticket experiences, deepening fan relationships and building infra for artists.

This episode is sponsored by Chainalysis, PayPal and WineChain.

Avenged Sevenfold won MTV’s best new artist award in 2006, has released eight studio albums, counts millions of monthly fans on Spotify, has been nominated for Grammy awards and are some of the most forward thinking mainstream musicians in Web3. Avenged worked with Ticketmaster to tokengate their ticket-buying experience and are helping to build tooling for any artist to directly connect and leverage fan relationships with NFTs. Ticketmaster itself has tokenized experiences from The Super Bowl to Imagine Dragons and continues to build rails for artists to plug into to enable digital collectibles for live events. David Marcus from Ticketmaster and Matt Sanders from Avenged Sevenfold join Avery and Sam to discuss fandom and live events in a Web3 world.

Links mentioned from the podcast:

From our sponsor:

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"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.

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Transcript

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0:00.0	This episode of Gen C is sponsored by Chainalysis, PayPal, and Wine Chain.
0:08.0	Welcome to Gen C. Gen C is Generation Crypto. These are the people who were raised on a different
0:13.7	philosophy on how they look at money, how they look at identity, how they look at privacy,
0:18.0	and how they reimagine their relationships with the communities and companies they interact with.
0:23.2	We focus on how Web2 and Web3 brands are building for these audiences.
0:27.2	I'm Sam Ewan from Coindesk, and our co-host is Avery Ackinini from Vayner 3.
0:34.5	Avery, and it's Wednesday for us.
0:36.9	The show comes out Monday.
0:38.0	So happy Monday to you.
0:39.2	Hello, Sam.
0:40.1	Happy early Monday.
0:41.2	How's everything?
0:41.9	How's your life?
0:42.5	Everything good?
0:43.3	It's good.
0:44.1	I think that, you know, the wind of summer is picking up.
0:47.7	There are so many cool things happening.
0:49.5	There's a lot of exciting news happening in the world of Web 3 this week, which is nice and positive bright
0:54.2	spots of cool companies, building things, doubling down, pivoting into new directions.
0:59.7	It's a great time to be a part of the Web 3 community. How about for you? How are you, Sam?
1:04.1	I'm generally good. I spent way too long on a Twitter space last night. That made me feel upset,
1:08.8	but I'm not going to get into that now because there is too much
	...

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