GaryVee on Hacking The Holidays | An eCommerce Mini Series

The GaryVee Audio Experience

Gary Vaynerchuk

Business, Marketing, Entrepreneurship

4.8 • 18.1K Ratings

🗓️ 23 November 2017

⏱️ 25 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

What do cool kicks, cricket protein and eCommerce have in common? Props from serial entrepreneur and CEO/Co-Founder of VaynerMedia, Gary Vaynerchuk. In this special episode (shot on Gary’s birthday), VaynerMedia’s SVP of eCommerce, Sabir Semerkant, and Partner Manager for Shopify Plus, Mac King, learn how the launch of Gary Vee’s KSwiss Signature Shoes broke the internet. Speaking from the heart, Gary covers his love for win-win situations (i.e. success through failure), hacking emerging trends, and trading in excuses for action. To help fellow entrepreneurs and brands up their eCommerce game, he also shares tips to break through the noise with little to no budget. Rounding out the episode, Gary drills into the competitive advantage of Instagram and Snapchat for underpriced attention, and reiterates the power of leveraging influencers, rankings and hashtags to sell, sell, sell.

Transcript

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0:00.0	This is the Gary V. Audio Experience.
0:04.0	Cause we're gonna be legends.
0:07.0	Good morning guys, happy Thanksgiving.
0:11.0	I'm super excited to be one of my favorite holidays.
0:14.0	Hopefully for you as well, very family oriented.
0:16.0	Hope you enjoyed today's podcast.
0:18.0	But more importantly, with Thanksgiving,
0:20.0	I know how we roll at the Vaynerchuk household.
0:22.0	There'll be some eating, some drinking, some football watching,
0:25.0	but an obnoxious amount of downtime.
0:27.0	So please right now, finally, finally go do the thing
0:31.0	that so many of you figured out, which is I am very active on Twitter.
0:35.0	Go to Twitter, read download it, make it your Thanksgiving mission.
0:38.0	Go on Twitter right now, hit me up at GaryVee at GaryVee on Twitter
0:44.0	and say what's up.
0:45.0	I want to reply to most of you.
0:47.0	So as I go into the lead hours here on Thanksgiving,
0:50.0	or later in the day, because a lot of you listen in the morning.
0:53.0	A great way to interact.
0:54.0	It is time to get on the Twitter bandwagon.
0:57.0	That is the by far most likely place you'll get ahold of me.
1:00.0	GaryVee.
	...

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