Welcome to Your Brand Amplified, the podcast where we interview marketers, publicists, and

brands to learn their stories, what makes them tick, and tips and tricks that make a difference.

I am so thrilled to have a true renegade herself, Anne Bennett, founder of Renegade branding, and you're a best-selling author, coach, brand-profit builder, you've worked on

website design, you've worked on personal branding, you've worked on business branding for small

businesses and entrepreneurs, truly somebody after my own heart, you know, you

share the stage with people whose names we're all familiar with, whose books we all

read. So thank you for being here and lending your expertise to our podcast today.

Thank you for having me. It's an honor and a privilege always.

How did you discover the wonderful wacky world of websites and brand building.

It is, it's like a crazy world, isn't it?

I think it's an entrepreneur you got to be partially crazy.

Right.

You know, for me I had a very long background in fine art.

I went to college and got a painting degree actually and then went to New York City was like a big leap of faith

had did not know anyone. Wow. Did not have a job. I had about $800 in my pocket, I think.

This is a big leap of faith.

And when I started working, you know,

I'm the kind of person who finds a way to do something that other people won't do in order to get some

place.

And it lends itself perfectly to like creating branding and concepts and ideas, right?

So I got a job at Vogue magazine and I didn't really have any fashion in my portfolio.

Oh, wow.

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