All right, boys and girls, we are back with another edition of The Big Ben Show.

I'm your host, Ben Dominic.

You can follow me on Twitter at B. Dominech.

You can email us at Big Ben at fox.com.

Subscribe to my newsletter at the transom at the tranceom.com and you can subscribe to The Spectator

where I'm at our large at The Spectator.com.

And today I'm talking to you about something that has roiled our entire cultural conversation,

dominated the social currency of the nation,

and really affected a lot of people in a negative way.

We begin with the backlash over a new ad campaign featuring actress Sidney Sweeney.

Yeah, the ads are for American Eagle, and the tagline is, Sidney Sweeney has great genes.

Now, in one ad, the blonde hair, blue-eyed actress, talks about genes as in DNA being passed down from her parents.

The play on words is being compared to Nazi propaganda with racial undertones.

The pun, good genes, activates a troubling historical associations for this country.

The American eugenics movement, and its prime between like 1900 and 1940, weaponized

the idea of good genes just to justify white supremacism.

Despite that backlash, American Eagle stock has been soaring.

And of course it would be soaring because it's a good ad campaign and who has bought

American Eagle in quite some time.

Look, the idea that this is some kind of Nazi dog whistle to the American right is the most absurd thing that I've seen from the American media in some time.

And it also, I think, demonstrates the idiocy that the left is willing to stoop to now when it comes to weaponizing everything against the American

right in a reactionary way, one that has nothing in common with the truth.

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