Welcome to the Tech Mem Ride Home for Friday, July 13th, 2018. I'm Brian McCullough.

Today, Full Photoshop is coming to iPads.

PC sales are actually growing again.

What now for the AT&T Time Warner merger?

What does an unlimited data plan really mean?

And the weekend long reads suggestions.

Here's what you missed today in the world of tech. The rap has long been that iPads are great for casual use, but if you really need to get work done, they're not your go-to machine.

Well, another nail in that coffin, as Mark Germin is reporting that Adobe is planning to

unveil a full version of Photoshop for the iPad at its annual Max Creative Conference in October.

Again, full version, not a neutered mobile version.

If all goes well, the plan is for the app to be available sometime next year.

Adobe's chief product officer of Creative Cloud, Scott Belsky, told Bloomberg in an interview, quote,

My aspiration is to get these on the market as soon as possible.

There's a lot required to take a product

as sophisticated and powerful as Photoshop

and make that work on a modern device like the iPad. We need to bring our

products into this cloud-first collaborative era." And of course that's exactly the point. From Adobe's perspective, this is yet another step in their nearly decade-long March to transform

their entire business model into software as a service.

No more selling software in shrink-wrapped boxes. Instead, you pay one recurring

subscription and get your favorite Adobe apps on any device you want to use. But this is also

part of Adobe's efforts to get mainstream users hooked on their productivity and creativity apps.

Professionals, of course, have long relied on Adobe's tools for high-end photo editing and illustration and the like, but Adobe wants to hook more casual creators as well,

...