Welcome to the Tech Mem Ride Home for Friday, June 28th, 2019. I'm Brian McCullough today.

Johnny Ive is leaving Apple. Health Tech is having its first big IPO.

Amazon looks like it's finally ready to kill UPS.

I've got issues with Google's new recaptures and the weekend long read suggestions. Here's what you missed today in the world of

Tech.

Well no doubt you've heard the news by now. Shortly after I hit publish yesterday, word

came down that Johnny Ive will officially leave Apple later this year. Now he will be forming a creative consulting business called Love From

with Apple as the first client, but make no mistake, the Johnny Ive era at Apple is over.

There are several ways to cover this, beginning with the

notion that this has been coming for a while. Around the whole Apple watch

launch there were a slew of Johnny Ive profiles especially the one in the New Yorker that seemed to telegraph that Ive was stepping back from day to day work.

Reportedly he only came into the office twice a week at this point.

You almost had the sense that Apple Watch was the last gadget design challenge that intrigued him.

Then there was the Apple Space ship HQ design, which seemed to be either

his last true passion project or his last gift to Steve Jobs, seeing that through. Some wondered if designing an Apple car might be something

to make Ives stick around, but you do get the sense that this has been in the works for a while and all we're seeing right now is a well

orchestrated PR campaign to make sure investors don't freak out about I've leaving too much. Then of course we could justly do in Komeums about Ives' impact on modern life.

It's not just that he was the preeminent product designer of the last 30 years.

It's also that he was the very archetype of the modern designer full stop.

It's not just that if the iPhone set the template for the modern smartphone, and as I said in my book, it's astonishing

that I've and Apple got the de facto design of the most influential item of modern life,

so conceptually perfect in their very first iteration.

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