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Take-Away with Sam Oches

Freddy’s CEO on the best way to know how to optimize your restaurants

Take-Away with Sam Oches

Nation's Restaurant News

Entrepreneurship, Business

4.917 Ratings

🗓️ 24 March 2026

⏱️ 41 minutes

🧾️ Download transcript

Summary

In this episode of Take-Away with Sam Oches, Sam talks with Chris Dull, CEO at Freddy’s Frozen Custard & Steakburgers, a Wichita, Kansas-based concept that has grown to 600 locations since it first opened its doors in 2002. Freddy’s has been consistently growing all around the U.S., partly because it serves a high-quality, uncomplicated menu of burgers, fries, and custard, and partly because of its commitment to human-driven experiences. Chris has gotten a chance to see what exactly makes the brand tick as he regularly works the line at Freddy’s restaurants, a practice that has helped him streamline kitchen workflows and redesign operations. Chris joined the podcast to talk about some of the lessons he’s picked up from the frontlines and about why the pendulum is swinging back from the off-premises boom of the pandemic.

In this conversation, you’ll find out why:

  1. Human beings are a brand differentiator
  2. Your innovation should be crafted around what your guest gives you credit for
  3. Restaurant executives must understand how their product moves through their operation
  4. Managing your labor down to squeeze margin out of the business is a losing proposition

Have feedback or ideas for Take-Away? Email Sam at sam.oches@informa.com.

Transcript

Click on a timestamp to play from that location

0:00.0

Welcome to Takeaway with Sam Ocas, a podcast for leaders of growing restaurant companies looking to take their businesses to the next level.

0:08.0

In nearly two decades covering the restaurant industry, I've gained access to some of the industry's most influential decision makers, and I'm letting you in on the conversations.

0:16.5

In today's episode, you'll hear from the CEO of a growing burger chain about why it's important

0:21.2

for restaurant executives to get their hands dirty in the restaurants and about the one

0:26.3

element of your business that you cannot sacrifice for the sake of better margin. Chris Dull

0:32.1

is the CEO of Freddy's Frozen Custard and Steak Burgers, a Wichita, Kansas-based brand that has grown to 600

0:39.2

locations since it first opened its doors in 2002.

0:43.5

Freddy's has been consistently growing across the U.S., partly because it serves a high-quality,

0:49.9

uncomplicated menu of burgers, fries, and custard, and partly because of its commitment to

0:55.6

human-driven experiences. Chris has gotten a chance to see what exactly makes the brand tick,

1:02.0

as he regularly works the line at Freddie's restaurants, a practice that has helped him

1:06.4

streamline kitchen workflows and redesign operations. Chris joined the podcast to talk about some of the lessons he's picked up from the front lines

1:15.6

and about why the pendulum is swinging back from the off-premises boom of the pandemic.

1:20.6

In this conversation, you will learn more about why human beings are a brand differentiator,

1:26.6

why your innovation should be crafted around what your

1:29.6

guest gives you credit for, and why managing your labor down to squeeze margin out of the

1:34.3

business is a losing proposition. If you learn something from this episode, go follow,

1:39.4

take away wherever you listen to podcast, and leave some feedback. It's the best way to get

1:43.4

these lessons to a fellow

1:44.8

restaurant leader. Jumping now into my interview with Freddie's CEO, Chris Dull. Also, don't forget

1:50.2

to stick around after the interview, as I will share my four takeaways from the conversation,

1:54.2

actionable insights that you can take with you on the go. All right, I am sitting down with

...

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