In the same way that I didn't find passion for chemistry, I also came to the conclusion that I thought that it was quite boring.

I was more interested in the fraud space.

Welcome back to How to Lin Money to Strangers.

The podcast about lending strategies around the world and across the credit life cycle.

My very first job was building models to detect credit card fraud.

Now in my day the biggest source of losses was counterfeited magstripes, copied magstripes.

But the industry solved that problem with Chippin Pinn.

However the fraud system didn't go away, they looked for new weaknesses.

In today's episode I speak to John Cannon. He's an industry leader and advisor on all things fraud and digital ID related.

Johnny is currently an independent consultant.

But until recently he was also managing director of TransUnions Global fraud solutions.

We talk a little bit about where those fraudsters have gone, the trends in fraud and how those have changed over his career,

and the fundamental flaws in the way in which we verify identities today.

Let's jump into it.

So yeah John, thanks for making the time.

More than 15 years you've been working in fraud prevention.

And so I wonder maybe if you could just give a quick introduction to yourself in your career and what you've seen.

Happened to the market.

I think it's probably more like more than 25 years.

And that's me feeling old now saying that.

But in terms of career and how you end up and I'm always interested to ask that people how they end up in particular lines of business.

But for me I came out of university from Manchester with a chemistry degree.

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