Formula 1's new fandom; plus, Christian Horner is always on the offense

It's Been a Minute

NPR

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4.6 • 8.8K Ratings

🗓️ 26 May 2023

⏱️ 33 minutes

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Summary

We're in a motorsports moment: Fast X just dropped, Rosalía is popularizing the motomami aesthetic and now it's time for the Monaco Grand Prix. This is the biggest weekend in Formula 1 racing, a sport that's seen an explosion of popularity in the United States. This episode, Brittany welcomes Vox deputy editor and F1 superfan Izzie Ramirez to talk about how new fans are revving up geopolitical conversations and if other sports should be copying the F1 popularity playbook. Then, Brittany speaks with Christian Horner, CEO and team principal for Red Bull Racing. They get into the racing strategy that has won him 11 world titles and his plans for F1's most popular driver.

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Transcript

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0:00.0	You're listening to It's Been a Minute from NPR.
0:05.8	I'm Brittany Luce.
0:07.4	Today, I'm talking all about cars.
0:11.6	Screaming fast cars.
0:16.0	But not the ones Vin Diesel drives in Fast X.
0:19.6	I'm talking real life motorsport Jaguar Nott Formula 1.
0:23.5	F1 if you're nasty.
0:25.5	But one of the biggest races of the year is just starting to rev up.
0:31.4	The Monaco Grand Prix.
0:35.6	The world's fastest cars will be carining past each other.
0:39.3	Weaving through opulent city streets where a crash is just a hair's breath away.
0:51.6	Formula 1 is huge.
0:54.2	It's over 400 million fans globally.
0:57.0	And while Americans do watch a lot of NASCAR racing, for the past few decades, we haven't
1:02.4	really watched a lot of Formula 1.
1:05.2	Until recently.
1:07.0	F1 viewership was up by more than 20% in the US last year.
1:11.9	And a year before that, it was up by more than half.
1:15.0	The biggest increases were among young people and women.
1:19.0	And let me tell you, I am one of them.
1:22.1	I'm famously not a sports girl, but I am a fan of Formula 1 racing.
1:28.3	And the people who are into it are really into it.
	...

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