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Business Wars

Ford vs Chevrolet - Technology in the Fast Lane | 4

Business Wars

Wondery

History, Business, David Brown, Management

4.613.2K Ratings

🗓️ 1 January 2020

⏱️ 32 minutes

🧾️ Download transcript

Summary

It's been a hard fought battle for decades, and in the 1970s there's no signs of Ford or Chevrolet slowing down. But this time they're fighting on new grounds, ones dominated by Japanese cars. Honda, Toyota and Datsun dominate the market, and Ford and Chevy seem like they're just... running out of gas.


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Transcript

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0:00.0

Hey, Prime members, you can listen to Business Wars Add Free on Amazon Music.

0:04.6

Download the app today.

0:09.4

It is May 28, 1972.

0:12.0

52-year-old Lily Gray offers her 13-year-old neighbor a ride as she heads out on a Southern

0:17.8

California highway to meet her husband and barstow.

0:21.6

She's been having a few problems with her little six-month-old Ford Pinto.

0:26.4

But it seems fine right now.

0:29.0

Her stop for gas in San Bernardino.

0:31.8

Gray settles into a 60-mile per hour cruise on the freeway.

0:36.3

She sees congestion ahead and slows down then changes lanes to avoid the traffic.

0:42.4

Suddenly, her Pinto stalls out.

0:46.6

She's powerless to do anything and just lets the car coast to a stop.

0:51.7

She's stuck on the busy highway.

0:54.4

The car behind her manages to swore about it away.

0:58.5

But a 1962 full-size Ford Galaxy is barreling straight for her car.

1:04.6

The driver of the Galaxy slams on the brakes, slowing to somewhere between 28 and 37 miles

1:10.5

per hour.

1:12.2

When it slams into the rear of the Pinto, the Pinto's flimsy bumper crumples and the

1:17.6

Pinto explodes in flames engulfing the interior of the car.

1:23.0

Gray dies in the fireball and the boy is burned over most of his body.

1:28.4

He is permanently disfigured.

1:32.3

Ralph Nader's grim prediction has come to pass.

...

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