In today's podcast we're going to talk about more about how you should be using paid advertising on social media. In our opinion paid advertising is one of the best ways to kick start your growth, you can't just sit back and hope for organic growth. Honestly, you can't afford not to be using paid advertising! [Tweet "You can't afford not to pay for social media advertising "] You will learn Why paid advertising is the best way to boost your launch. A great idea for getting some "seed" money to get started. Invest up front so you can live the way you want in the future. Why you should just get something out there, so you can test results. That you should start with leads not sales. Links and resources mentioned in today's show Last weeks "part 1" episode Start your first digital product Enjoy the podcast; we hope it inspires you to explore what's possible for your family! Listen to what others are saying about Flipped Lifestyle Hey guys, I just put my Digital Product I mad in Flip Your Life on sale today...and made my first sell!!!! So excited, thanks S&J. I would have never finished without you guys! Byron Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Can't Miss Moments Each week Jocelyn and I share moments that we might have missed if we had not started our online business. We hope these moments inspire you to see the possibilities and freedom online business could provide for your family. You can connect with S&J on social media too!   Thanks again for listening to the show! If you liked it, make sure you share it with your friends and family! Our goal is to help as many families as possible change their lives through online business. Help us by sharing the show! If you have comments or questions, please be sure to leave them below in the comment section of this post. See y'all next week! Can't listen right now? Read the transcript below! JOCELYN: Hey ya'll! On today's podcast we're going to finish our chat about how to use paid advertising on social media. [spoiler] SHANE: Welcome to the Flipped Lifestyle podcast where life always comes before work. We're your hosts, Shane and Jocelyn Sams. Join us each week as we teach you how to flip your lifestyle upside-down by selling stuff online. Are you ready for something different? All right, let's get started. JOCELYN: Hey guys, thanks for joining us for today's Flipped Lifestyle podcast; we are going to be continuing our discussion on paid social media advertising today. We started out last week telling you our first three tips about paid social media advertising and they are, to know your objective, know your audience and know your ads. So, if you missed that show on last week's broadcast, you can head on over to Flippedlifestyle.com/Podcast36 and you can check those out. But before we get into the other tips on paid advertising, Shane is going to share with you a success story from one of our Flip Your Life students. SHANE: We get a ton of emails each week about people using our tips and tactics that we talk about on our podcast or on our Flip Your Life course to really take their business to the next level, maybe it's kind of like having an a-ha moment or even making sales. So we decided a couple of weeks ago, that we'd be started sharing these with you because they're really motivating to us and we want it to motivate you guys that are out there trying to get started in this online business stuff that there are tons of people out there doing this. It is possible and people are having real success because they are taking action. We always tell people, it's nothing magic about what we say; we just tell you exactly what we think works and if you go and take action on it and make it happen, it will. Online business is all about action. There's a thousand different ways to do this and if you'll just do something,