Need help understanding how to use keyword research and analytics? Listen in as we help today's guest, Flip Your Life member Valerie Roper use keyword research and analytics to target her niche more effectively. Thanks to her mother's influence, Valerie has found great interest in fitness and nutrition even at a young age. Unsurprisingly, she has now steadily built her credibility and expertise in Integrative Nutrition, Holistic Health and Fitness Training. She faced her crossroads a year and a half ago, when she had gotten engaged and later needed to go through a major surgical operation. As her wedding day dawned closer, she had decided to clean up her act and stay laser-focused to get back in shape quickly. Her efforts did not go unrewarded, at her wedding, she looked and felt amazing. This made her think about others who are likely struggling with the same problem, how do you live a healthy lifestyle and look amazing in your wedding photos? This turned out to be her calling, and now her website, ValRoperWellness.com, has turned into an abundant source of content for women who need help losing weight quickly and healthily by offering well thought out recipes and exercise plans to achieve their goals. Here's the problem, Valerie has been pouring her heart into creating helpful and informative content, but isn't getting the attention it deserves. So, we're going to help her out, share our strategies to get more traffic and take her wedding fitness site to the next level. [Tweet ""People search for their symptoms, they don't always know what the exact problem is." - Shane"] [Tweet ""Always lead your people to next logical step." - Jocelyn"] You Will Learn: Taking advantage of target market timing Importance of keyword research How does analytics software work Creating content vs. curating content Plus so much more! Links and resources mentioned in today's show: Valerie's website & blog FL podcast episode featuring Shon Gerber Evan Burse's Website Flip Your Life Community Flipped Lifestyle's Patreon Page [Tweet ""Your branding must be obvious so you attract the right customer." - Jocelyn"] [Tweet ""Get out there, build something that can make your dreams come true & help other people." - Shane"] Enjoy the podcast; we hope it inspires you to explore what's possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Patreon question of the week from our Q&A with S&J YouTube series: Patreon question of the week from Q&A with S&J YouTube series.  This week's question is from Lisa.  She says, "I'm having trouble determining if my product is a Need or a Want for my audience.  How can I tell?" Click here to hear the answer to today's featured question! And if you would like to watch all of our Q&A with S&J videos, head on over to flippedlifestyle.com/YouTube, and subscribe to our YouTube channel. To ask a question for the Q&A with S&J YouTube show, you can do that over on our Patreon page at flippedlifestyle.com/patreon. Click on the image to Listen on iTunes: To learn more about working directly with Shane & Jocelyn in their Flip Your Life community, visit: https://flippedlifestyle.com/flipyourlife Join HUNDREDS of entrepreneurs from around the world pursuing the Flipped Lifestyle online! Success Story of the Week: This week's featured success story is Karen.  She writes in her subject in the Flip Your Life forums, "My First Annual Member," with two exclamation points, not one exclamation point.  This is two exclamation points - like super excited. "I'm so excited to share that I've just had my very first annual member join my community.  I'm doing such a happy dance.  What you guys are teaching here really works.  Can't thank you enough, Shane, Jocelyn, and a whole Flipped Lifestyle community." Karen is one of our awesome members,