Need ideas on creating and optimizing sales funnels for your online business? Listen in as we help today's guest improve her current membership engagement through optimizing her sales funnel. On this week's episode, we have Flip Your Life community member and Tibetan culture advocate, Yolanda O'Bannon. Yolanda and her husband, Lobsang Wangdu, are currently teachers at the University of California. She is also the Executive and Editorial Assistant for Science magazine and the Web Producer for iBiology.com. She has been to Japan, India, Spain and many other countries, but is especially fascinated with the Tibetan culture. She had advocated for its preservation and promotion for many years by volunteering for several affiliate Tibetan support organizations. In 2009, Yolanda and Lobsang decided to pursue their passion and created the "YoWangdu Tibetan Culture," a website and business whose mission is to enable visitors to truly experience and genuinely appreciate Tibet's remarkable cultural heritage, as well as support Tibetan education. Yolanda is the website's producer, writer and editor. Content creation is her forte, but has had slow development the past few years. She only has a few members and wants to connect with them without being too pushy. We're going to help her gain new insight on how to improve her current membership engagement and also introduce a new angle on how to create a new sales funnel. Join us as we help her take it up a notch. Let's get started. [Tweet ""Give it everything you've got and don't beat yourself up after." - Jocelyn"] [Tweet ""Make things seasonally appropriate, always check your calendar." - Jocelyn"] [Tweet ""It's easier to add layers than endlessly create new content." -Shane"] [Tweet ""Don't do it alone -- that is the key component to moving forward." - Shane"] You Will Learn: How to improve your membership engagement How to organize and focus your sales funnels Why you should create seasonally appropriate products/content And a lot more… Links and resources mentioned in today's show: Flip Your Life membership community YoWangDu Tibetan Culture Tibetan Home Cooking eBook and video series Enjoy the podcast; we hope it inspires you to explore what's possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Can't Miss Moment: Today's Can't Miss Moment is studying with our children. Having an online business has given us so much freedom. We get to have the energy left in our tank at the end of the day to stop, study with the kids, help them do well in school and just do those extra things like read the Bible to the kids something that we might not have done if we were working full-time. You can connect with S&J on social media too!   Thanks again for listening to the show! If you liked it, make sure you share it with your friends and family! Our goal is to help as many families as possible change their lives through online business. Help us by sharing the show! If you have comments or questions, please be sure to leave them below in the comment section of this post. See y'all next week! Can't listen right now? Read the transcript below! Jocelyn: Hey y'all! On today's podcast, we help Yolanda take her travel and culture business to the next level. Shane: Welcome to the Flipped Lifestyle podcast, where life always comes before work. We're your hosts, Shane and Jocelyn Sams.  We're a real family who figured out how to make our entire living online.  Now, we help other families do the same.  Are you ready to Flip Your Life? All right, let's get started. What's going on, everybody? Welcome back to the Flipped Lifestyle podcast. It is great to be back with you again this week. We are super excited for our guest today. We have a Flip Your Life community member coming on so that we can help them take their business to the next l...