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Marketing School - Digital Marketing and Online Marketing Tips

Five Marketing Trends We're Looking At In Q2 2022 #2144

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 2 July 2022

⏱️ 7 minutes

🧾️ Download transcript

Summary

In episode #2144, Neil and Eric share five marketing trends they’re looking at in Q2 of 2022. Tune in to learn how to capitalize on audio ads, the growing field of influencer marketing, and build your audience through TikTok. We also cover how LinkedIn’s algorithm has improved and new features you can expect from the platform. Listen in to hear it all! TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: Five Marketing Trends We're Looking At In Q2 2022. [00:27] The growth of audio ads and how to place them. [01:02] Why companies are choosing to control their own channels. [01:50] Recommendations on how to build an audience with TikTok. [02:19] How to use influencer marketing. [02:56] The methods that FTX used to gain a bigger share of the market. [04:29] How to capitalize on LinkedIn’s new features. [04:54] That’s it for today! Don’t forget to rate, review, and subscribe to this podcast! [04:56] Visit https://www.marketingschool.io/live to learn about our next event from 29-31 August! [05:11] Go to https://www.marketingschool.io to learn more!   Links Mentioned in Today’s Episode:   Spotify Advertising TikTok Twitter Cameo FTX Binance Coinbase LinkedIn Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro   Leave Some Feedback:     What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.     Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Welcome to Marketing School, the only podcast that provides daily top-level marketing tips

0:06.4

and strategies from entrepreneurs that practice what they preach and live what they teach.

0:11.7

Let's start leveling up your marketing knowledge with your instructors, Neil Patel, and Eric

0:16.8

Sue.

0:18.1

We got a special message from our sponsor.

0:22.8

If you want to rank higher on Google, you've got to look at your paid speed time.

0:27.3

The faster your website loads, the better off you are.

0:30.1

With Google's Corvital update, that makes it super, super important to optimize your

0:34.1

site for low time.

0:36.3

And one easy way to do it is use the host that Eric and I use, DreamHouse.

0:40.8

So just go to DreamHouse or Google it, find it, check it out, and it's a great way to

0:45.7

improve your low time.

0:47.7

I want to take a second to tell you about my podcast co-hosts agency, so NP Digital.

0:53.5

So Neil Patel Digital, what they do is they do a whole host of marketing services and

0:59.4

they are global.

1:00.4

They're worldwide.

1:01.4

They have SMB services as well.

1:03.2

They have mid-market to enterprise services as well.

1:06.4

They cover the entire gamut.

1:07.4

So you can just go to MPdigital.com to learn more about it and now back to the episode.

1:14.0

All right, guys, before we start, we got a special message from our sponsor.

1:19.8

If you want to rank higher on Google, you got to look at your paid speed time.

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