You're listening to the Oil and Gas This Week podcast with Mark LeCour and Jake Corley.

This is the show for busy oil pros who quickly want to keep their finger on the pulse of the industry.

Welcome back to another episode of Oil and Gas this week. You're listening to Episode 118. What's up, Mark? That's about what the temperature is in Houston, isn't it? Yeah, you bet it. Yeah, our summer slapped us right smack in the face. It's not even August yet. But other than that, for our audience out there that wondered why we disappeared for a week and a half, it wasn't our fault this time. We had some technical issues with our hosting provider that affected all of the podcast. So we were down. Big shout out to Dave over at Blueberry. He worked with our technical people and they got it back up. So we're back ready to publish episodes like this one. Speaking of publishing episodes like this one, you've heard us say this before. We

have our own radio station. Jake put a link in the show notes. You can listen to us 24-7 and

then Jake, you know what's coming up that's new? There's so many things that are coming up

that are new that I don't know which one are you talking about. So the parent for all the podcasts,

All and Gas Global Network, we're doing a website total redesign.

We're basically building an online magazine.

So if our listeners out there would like exposure to our enormous global oil and gas audience

for their company or themselves and their products or services, we are actually letting

you take your content, we prefer video, take your content and actually put it on the OGGN site

so that your product or service and your company can be exposed to our audits.

And you know what we're charging for this, Jake?

Zilch, zero, nothing.

So we already had a couple companies reach out to us.

If your company has an interest in being exposed to this audience for zero for free and wants to put up some good quality content on the OGGN website reach out to me I'll be happy to share details then we need to thank our on the road sponsors without our on the road sponsors we could not be on the road hats off to total total land they're the landman virtual office and Lee Heck Harrison literally the global experts in talent management so Jake will put links to those two companies you have a need for what they do, please, please, please reach out to them. And Jake, this is First Friday Q&A, although it's not the first Friday of the month. What happened? Well, we're here. We didn't forget about it this month. So you guys know the drill. You write in. We answer questions. We got some great ones this week. we got some ones that are a little off the wall. So we'll adjust that one when we actually get to it.

So. We answer questions. We got some great ones this week. We got some ones that are a little off the wall. So we'll address that one and we actually get to it. So without further ado, let's go ahead and jump in. First question is from a Tim Miller from Fire Rock Reservoir Consulting. It's a little bit longer. Bear with me. And I think this is something that we addressed when we were talking to the geo convention marks. I'll let you chime in after I read this. Here you keep saying that sales and marketing folks need to be on social media. Could you please elaborate on this a little bit more? I'm a millennial and understand social media, but B2B on social media is quite as straightforward as B2C, or is not quite as straightforward as B2C. For starters, many of my customers are not on social media. That's probably wrong. And secondly, those that are on social media are on for personal interest and not for business. I suppose LinkedIn is considered the B2B social media, but it seems like the only people who are active on it are other salesmen. The customers are active on Facebook, Twitter, and Instagram. Is is a fair assessment. How do I read some effectively since they are on Facebook,

Twitter, Instagram during personal hours? That's not always the case. I've searched long and hard, but have not found good resources for helping me do B2B marketing via social media.

Any help would be appreciated.

Yeah, I got a whole bunch of stuff to talk around this. So when we say social media, we're actually talking about digital media, not just your main social channels. And the problem with a lot of salespeople is they want to go to some tool, right, to some socials channel, and they want to do something that makes their phone ring. And it doesn't work that way. So, Tim, when I say you need to start using social media and digital marketing for your sales efforts, I'll give you a good example. Open up your browser right now, Tim, and type in oil and gas sales experts. Oil and gas sales experts. What you'll see is when you type that in is my company, Motelpoint, comes up the whole first page, one, 2, 3, 4, 5, 6, 7, 8.

We're not paying for that, right?

Google sincerely believes that I am the number one oil and gas sales expert on the planet.

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