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The Story of a Brand

Feat - How to Survive a Recession: Be Profitable

The Story of a Brand

Ramon Vela

Business, Entrepreneurship

5145 Ratings

🗓️ 10 October 2019

⏱️ 31 minutes

🧾️ Download transcript

Summary

In Part 2 of this feature, Taylor Offer, Co-Founder at Feat,  continues to share invaluable advice for direct-to-consumer brands and for would-be entrepreneurs considering how they can take their product ideas to market. 
 
Taylor shares more of the the good, the bad, and the lessons learned in building a DTC brand in Part 2, including Why he hates working with Agencies, How he helps other DTC brand owners, What steps you can take if you don't have money to hire an agency but still need help, Advice for entrepreneurs just starting out, What to do to protect yourself from recessions, How the "grow slow, grow profitable" strategy always works, How DTC brands get themselves in trouble financially, and much more. 

Join us while Ramon Vela interviews Taylor Offer in Part 2 of this episode and hear him share the inside story of a brand.

For more on Feat or the Taylor Parker Agency visit: https://featsocks.com/  | https://taylorparkeragency.com/

Visit the partners who make this show possible:

Transcript

Click on a timestamp to play from that location

0:00.0

Recorded at the Retention Science Studios.

0:08.4

This isn't your average entrepreneur or e-commerce podcast, and I'm not your average host.

0:14.9

My name is Ramon Vela, and this is the story of a brand.

0:26.3

Thank you. and this is the story of a brand. Hey, thanks very much for joining us today.

0:28.3

This is going to be a fantastic episode.

0:30.8

However, before we begin, I have something kind of serious to talk to you about.

0:34.9

Now, did you know that on average 15% of online credit card payments get declined?

0:40.5

Now, if you're a subscription business, this can have a huge impact on your churn rate.

0:45.9

Now, the good news is that most of this is recoverable. Churnbuster helps subscription businesses recover

0:51.5

failed payments and reactivate those subscriptions.

0:55.3

Now, plugs right into your payment processor and resolves billing issues automatically.

0:59.9

Now, getting set up with Churnbuster takes less than five minutes, and if you're just getting

1:04.3

started, you can try out their free plan for recharge. To learn more, visitchurnbuster.io slash POD again, that's churnbuster.

1:14.0

.io slash POD. You know what stinks? It's spending all your freaking money on driving

1:20.8

traffic to your site, but only converting one or maybe two percent of them to sales. Now, this is a really

1:27.0

common problem, and fortunately, Privy is sitting out to solve this.

1:31.6

Over 300,000 loyal business owners trust Privy with list growth and increasing conversion.

1:37.1

So if you want to increase your average conversion rate, we've got a special offer for

1:41.3

the story of a brand listeners.

1:43.4

You can schedule a conversion

1:44.8

consultation with one of their e-commerce experts for free and you can do this by going to at

1:50.8

privy dot com forward slash c f again that's pr i v y dot com forward slash CF.

...

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