Fast & Furious Revs Up and the Strange Art of Faking Disaster at Universal (Ep. 87)
The Jim Hill Media Podcast Network
Jim Hill Media Podcast Network
4.7 • 1.5K Ratings
🗓️ 23 January 2026
⏱️ 55 minutes
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| 0:00.0 | Welcome back to the Epic Universal podcast. I'm entertainment writer Jim Hill, and this is the podcast where we cover the latest universal news, rumors, and history. And as always, I'm joined by Eric Hersey. I have to ask, Eric, did you see the ad? The ad that the Universal Orlando Resort put out, what, in like the last 48 hours? |
| 0:23.4 | Yeah, no, I did see the ad. |
| 0:24.5 | It started off a little different. |
| 0:25.6 | It was like in a rainy car or something like that, and then it gets right to the playbook of all the families and stuff getting together. |
| 0:33.5 | And I was on X and everybody was pretty much evangelizing. |
| 0:36.6 | Like, this is the best ad created and Universal really nailed it. |
| 0:39.7 | And they're taking a playbook out of Disney, so to speak. |
| 0:43.7 | And what did you think of the ad? |
| 0:45.5 | I mean, it was about 30 seconds long or, you know, or so, right? |
| 0:48.3 | I want to say there's a longer version out there, maybe a 60. |
| 0:53.8 | But it does, I think it does a masterful job of, you know, doing the Disney thing, you know, |
| 1:01.7 | emotionally tying you into, you know, vacationing at Universal. |
| 1:08.6 | And that's kind of the interesting thing, face it. |
| 1:12.1 | Universal Orlando at this point opened June of 1990. |
| 1:16.0 | So we are, what, 36 years or soon to be 36 years in? |
| 1:22.7 | And I think they've earned a seat at the nostalgia table. |
| 1:27.0 | Whereas when you and I were pre-gaming, you and Lauren don't entirely feel that way, do you? Well, I believe they do a good job with nostalgia now. I think that's one reason why I'm leaning into it so much, because I'm the one with the freaking pink and blue jacket, you know, wearing it around. I love nostalgia. So, like, I'm a 90s kid, so I'm all for it. |
| 1:45.0 | But I feel like there's still something slightly different about the Disney ones that kind |
| 1:50.1 | of looped me in in probably 2014 and 16 and 18. |
| 1:53.3 | Those videos that were almost like the planning videos and the wonderful magical shots. |
| 1:59.1 | I feel like Universal's trying it, but I still think they're just slightly off. But I do believe I am in the small minority there, because everybody I saw was just like, they nailed it and hit it out of the park, where I begged to say that I watched the newest Mardi Gras one that they put together. And it's a short one. And I like that a little bit more. I'm |
| 2:18.9 | like, they get it. That's a party. And it was a little less about families. And it was more, you saw people |
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