meta_pixel
Tapesearch Logo
Log in
Motley Fool Hidden Gems Investing

Fast Food Innovation

Motley Fool Hidden Gems Investing

The Motley Fool

Investing, Business

4.33.1K Ratings

🗓️ 6 August 2023

⏱️ 20 minutes

🧾️ Download transcript

Summary

Cola-flavored ketchup, Taco Bell’s musical for Mexican Pizza, and McDonald’s Grimace Shake are just some of the ways that food companies are fighting for your attention. But does social media buzz translate to long-term sales? Mary Long caught up with David Henkes, Senior Principal at Technomic and an expert on the food and beverage industry. They discuss: - What it takes to bring a new fast food product to market - How social media changed the restaurant industry - The challenge of automating a kitchen Companies discussed: YUM, MCD, PEP, WEN, CMG, SG Host: Mary Long Guest: David Henkes Producer: Ricky Mulvey Engineer: Rick Engdahl Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0

What tends to get talked about a lot are robotics, artificial intelligence, and there's

0:07.1

no question all of these things are happening, right?

0:09.1

You look at Chipotle or sweet green and how they're automating their process for building

0:15.6

their bulls and their products.

0:17.8

That's all coming down the pipe, but the challenge, I think, for a lot of restaurants is,

0:22.8

and the McDonald's CEO acknowledges last year is that none of it is necessarily reducing

0:27.4

new labor.

0:31.5

I'm Mary Long, and that's David Henkis, senior principal at Technomic and an expert on

0:36.0

the food and beverage industry.

0:37.8

I caught up with Henkis to talk about innovation in fast food kitchens, the publicity game that

0:42.6

more food companies are playing, and the tech that is and isn't working for restaurants.

0:51.3

When most people hear the term research and development are in D, they probably think

0:55.0

of tech companies.

0:56.2

But there's a lot of, shall we say, hidden innovation that goes into making a fast food

1:00.4

product.

1:01.4

Could you take us behind the curtain of a fast food test kitchen?

1:05.1

What does it take to bring a fast food product from concept to market?

1:09.2

Sure, yeah, no, it's a fairly complex process, and I should note that it's typically a fairly

1:14.4

long process as well, right?

1:16.2

And a lot of it depends on the chain and what they're doing, but they tend to look at

1:22.4

platforms, right?

1:23.4

And so when we talk about innovation, typically it doesn't happen in a vacuum, and the R&D team

...

Please login to see the full transcript.

Disclaimer: The podcast and artwork embedded on this page are from The Motley Fool, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of The Motley Fool and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright © Tapesearch 2026.