Fashion Forward Sun Protection Ft. WATSKIN
Skin Anarchy
Ekta et al.
4.2 • 2K Ratings
🗓️ 3 October 2025
⏱️ 25 minutes
🧾️ Download transcript
Summary
In this special Fashion Friday episode of Skin Anarchy, Dr. Ekta Yadav sits down with actress-turned-entrepreneur Lois Robbins, founder of WATSKIN, the sun-protective lifestyle brand that proves fashion and function can coexist beautifully.
Lois’s journey began with a personal health scare that forced her to rethink her relationship with the sun. Diagnosed with squamous cell carcinoma and genetically predisposed to melanoma, she was determined to protect her skin without giving up her love for chic, sophisticated style. When she couldn’t find options that matched her needs, she designed her own—and strangers quickly began asking where they could buy them. That moment sparked the birth of WATSKIN.
Unlike traditional swimwear or activewear, WATSKIN bridges the gap with UPF 50+ designs that feel like a second skin while offering body-inclusive fits and effortless sophistication. From the pool to dinner, each piece is made to transition seamlessly, creating a new category in fashion: stylish sun-protective lifestyle wear.
In this episode, Lois opens up about what it takes to build a brand with purpose, the cultural shift toward prioritizing sun safety, and how WATSKIN is reshaping the way we think about skin health and everyday style. She also shares candid lessons from her own entrepreneurial journey—why resilience, curiosity, and the courage to ask the right questions matter most.
🎧 Tune in to hear how WATSKIN is turning necessity into innovation and why sun-safe style is the future of fashion.
To learn more about WATSKIN, visit their website and social media.
CHAPTERS:
0:02 – Introduction & Guest Welcome
0:50 – Lois’s Health Journey & Inspiration for Watskin
1:44 – Early Designs & First Feedback
3:06 – Launching the Brand & Overcoming Challenges
4:54 – Sun-Protective Clothing: Fashion Meets Function
8:07 – UPF Fabrics & Material Selection
11:00 – Brand Mindset & Differentiation
13:07 – Educating Consumers on a New Category
20:31 – Entrepreneurial Advice & Lessons LearnedPlease fill out this survey to give us feedback on the show!
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Transcript
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| 0:00.0 | Hey guys, welcome back to Skin Anarchy. |
| 0:05.0 | Today is a Fashion Friday special. |
| 0:08.0 | I'm super excited about hosting this brand because some are here and I think we're coming to an end, |
| 0:13.0 | but I think we're always looking for really great options when it comes to swimwear and |
| 0:18.0 | just sun protection at the same time. |
| 0:20.0 | So without further ado, I want to introduce you guys to the founder of Wattskin. Lois Robbins. Welcome, Lois. I'm so excited to host you. Thank you, Dr. Acta. So happy to be here with you. Yeah, I'm excited to dive in. I really love your brand. I think that it's so nice for people like me because I'm always having issues, you know, finding something |
| 0:37.9 | great for myself when it comes to swimwear. So when I discovered Watskin, I was like, oh, this is |
| 0:42.6 | beautiful. More people need to need to see it. But I would love to learn more about you, Lois. You have such |
| 0:48.9 | a multifaceted career, you know, what made you want to begin a fashion brand? If you can walk us down memory lane? |
| 0:55.0 | Sure. |
| 0:56.0 | I mean, this was really a situation of necessity as the mother of invention. |
| 1:01.0 | I had no intention of becoming a fashion designer or going to the fashion business at all. |
| 1:07.0 | But I was diagnosed with a squamous cell on my face, and my doctor told me I should never be in the sun. |
| 1:14.2 | I also subsequently found out that I'm predisposed to melanomas. |
| 1:17.6 | It was, I designed some things for myself because I was searching on the internet to find something beautiful to wear to protect my skin and allow me to be outside safely and feel good at the same time. |
| 1:29.8 | I could not find anything. And so I thought I had this idea that I would make myself a couple of |
| 1:34.6 | catsuits and some matching skirts. I don't know why I thought that was a good idea, but it seemed |
| 1:40.9 | like a good idea at the time. And I called a friend of mine who was a tailor, |
| 1:44.1 | and I said, where can I find some UPF fabric and some great zippers? And she told me where to go downtown New York. I found some great fabric and some fun zippers. I had her come up to my part. And I said, okay, so this is what I'm thinking. I'd like you to make me six catsuits, and I want a wrap skirt and a strong tied skirt and she made them for me and I |
| 2:02.9 | started wearing them everywhere. Oh, just for me. I wasn't thinking about other people at the time. |
| 2:08.8 | I started wearing them everywhere I went and over a period of two years, I kept getting stopped |
| 2:15.3 | whenever I wore them at least six, eight, ten times some days. Where did you get that? I love what you're wearing. |
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