In this episode of Boss Files, Facebook's head of global advertising, Carolyn Everson, says she's still often the only woman in many meetings.

Today, a mere 26% of all tech jobs are held by women. That's according to the National Center for Women in Technology.

So how do we attract and retain more women in those high-paying tech jobs?

Also this, why she says the next billion people to get online are going to be mobile only.

I spoke with her at the Fortune Most Powerful Women's Summit in October.

You said something in another interview that really struck me.

You said we need to weigh the strength of our people, not our product, as our most important asset.

And you even went as far as to say, you believe at some point down the road, Wall Street will not just measure numbers and financial earnings, but they will actually measure the health and happiness of our employees.

Seriously?

I'm incredibly passionate about this topic. I think that, you know, the best quote that I have

around this is Peter Drucker, where he says, culture eats strategy for breakfast.

And even at this Fortune conference that I'm at, every conversation from every CEO comes down to people, comes down to the quality of the people they have around them, the team environment, and who is going to be in the trenches at 2 o'clock in the morning when things are rough.

And so if you think about people as your most important asset, then how companies invest and take care of them and care about their overall

health, their physical, emotional, spiritual, and mental, I think is increasingly going to be

very important in the quality of companies.

But how is Wall Street going to measure that and how are we going to get them to care?

How are you going to get them to care about that?

Well, there's already some great statistics that companies that have the top

10% of employees in terms of happiness outperform their peers by 15.5% in the S&P 500. And that's just

based on data from Pulse surveys, where companies check in with their employees and understand

their happiness. But what I would love to see someday is on

the Bloomberg terminal, as investors are making decisions, we not only look at the P&L and the basic

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