Facebook reeling to stay relevant

Recode Daily

Recode

Science, Technology, Society & Culture

4.6 • 1.3K Ratings

🗓️ 1 April 2022

⏱️ 12 minutes

🔗️ Recording | iTunes | RSS

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Summary

Facebook is continuing to lose younger users to TikTok, so they’re going all in on copying it. Will pushing “Reels” make Facebook more relevant? Recode reporter Shirin Ghaffary (@shiringhaffary) explains. Read Shirin’s story: https://www.vox.com/recode/23002679/reels-facebook-tiktok-video Today’s episode was produced and engineered by Jon Ehrens and hosted by Adam Clark Estes. Support Recode Daily by making a financial contribution to Vox! bit.ly/givepodcasts Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0	Support for this episode comes from LinkedIn.
0:04.3	If you're in sales, you know called calling is stressful, especially when all that effort
0:08.8	isn't even leading to sales.
0:11.0	It might be time to take a more informed approach.
0:13.9	The new LinkedIn Sales Navigator uses data to provide insights and recommendations at a
0:19.0	scale impossible for humans, unleashing seller superpowers and increasing revenue.
0:25.3	Right now you can try LinkedIn Sales Navigator and get a 60-day free trial at linkedin.com-trial.
0:32.7	That's linkedin.com-trial for a 60-day free trial.
0:38.0	Let LinkedIn Sales Navigator help you sell like a superstar today.
0:48.0	It's Rico Daley, I'm Adam Clark-Estis.
0:55.0	Ah, the metaverse, the wondrous techno utopia of the not-too-distant future, a fulfilling
1:02.4	virtual existence that will provide experiences not yet known to humanity.
1:07.3	Well, at least this is all according to Mark Zuckerberg's vision.
1:11.5	The next platform and medium will be even more immersive and embodied internet where
1:16.6	you're in the experience, not just looking at it, and we call this the metaverse.
1:23.6	Zuckerberg is extremely excited about the metaverse, so much so that he renamed Facebook's
1:29.6	parent company Meta.
1:32.0	But as we all wait with baited breath for the unveiling of Zuck's grand meta vision, what's
1:38.3	going on at Facebook right now?
1:40.8	There are problems.
1:42.9	It's Rico D'Sureen Gaffari.
1:45.3	Facebook's user base is aging on its main app and on Instagram.
	...

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