Facebook and Instagram Advertising Made Easy, How to Know When it's Time to use Paid Advertising EP150
ProjectME with Tiffany Carter – Entrepreneurship & Millionaire Mindset
Tiffany Carter
4.9 • 1.9K Ratings
🗓️ 13 November 2019
⏱️ 26 minutes
🧾️ Download transcript
Summary
How to know when it's time to start using Facebook ads for your business…
First let me ask you a few key questions to help determine if they are A) necessary and B) if you are ready to take on that risk.
- Do you have proof of concept that people actually want to pay for your product and/or service? If your audience is organically (without paid ads) buying what you are selling consistently, then you have proof of concept that your niche audience actually wants your stuff. IF this isn't the case, then before you waste money on ads, you need to refine your offer, your delivery, your niche, your product, and perhaps all of the above until you have consistent buyers.
Ads wont' make people buy something, when no one is buying organically. Period end of story.
- Do you have a proven advertising customer conversation plan in place for how you are going to take strangers from the Internet, from seeing your Facebook ads into buying your offer?
Will you be advertising a free training, or advertising to an e-book and then upsell them to a course, cold-audiences wont buy a mid or high ticket item from someone they don't know or trust.
- Are you willing to be patient and gamble with at least $100 per week?
All advertising is a gamble. There is no guarantee it will work, even if you hire me, or a top New York ad agency to help you create a great campaign. You have to be willing to test ad images, ad copy, and different audiences to until you find a winning combo for your niche.
Listen to this episode to hear my recommendations on when to start experimenting with ads, and the best way to go about it.
Welcome to ProjectME the Podcast with your host Tiffany Carter, who takes the mystery out of making BIG money. A former NBC and CBS TV journalist, turned multi-millionaire entrepreneur, teaching you all things wealth, health, worth, and business. You can follow Tiffany on Instagram @projectme_with_tiffany on Facebook @projectmewithtiffany and watch her TV episodes on ProjectME TV with Tiffany Carter on YouTube.
Transcript
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| 0:00.0 | Welcome to Project Me, the Project Me, the Podcast, I'm your host Tiffany Carter, the founder of Project Me, multi-millionaire |
| 0:15.1 | entrepreneur, former TV newscaster, money-making expert, female empowerment |
| 0:20.5 | speaker, and self-proclaimed office supply addict. |
| 0:24.2 | My mission is to take the mystery out of making big money. |
| 0:27.6 | Every week on Project Me the Podcast, I'll share success tips, strategies and stories from other entrepreneurs, experts and millionaires, |
| 0:36.3 | showing you exactly how you can achieve your most exceptional life. |
| 0:40.8 | Now let's get to it. Exciting announcement for all of my listeners. I've officially opened my exclusive group, the Project Me, Passive Income Posse, to the public. |
| 0:57.5 | This group is by application only so we can keep the group high vibe and spend our time, energy, and expertise only helping those of you who truly want massive success and impact. |
| 1:08.0 | You get live weekly trainings from me, special guest coaches, and direct access to me and my business partner for all of your questions. |
| 1:16.8 | To learn more and apply, go to ProjectMe with Tiffany.com, click on work with me and select Project Me Possie. |
| 1:24.0 | And of course any questions, feel free to DMossy Project Me with Tiffany Carter. |
| 1:40.9 | I'm your host Tiffany and I am going to help you answer this question for |
| 1:46.3 | yourself and your business today of Facebook and Instagram advertising, how to know when it's time to advertise if you should be, how you |
| 1:57.4 | should go about it, all of those things for those of you who have never done it or maybe you tried it once maybe for an |
| 2:04.9 | event or something you did and it didn't go well or you even tried to you know set up a |
| 2:09.9 | business manager and you got so overwhelmed once you were in there. |
| 2:14.3 | Let's clear this all up today so this doesn't end up being some other story you start |
| 2:20.3 | telling yourself of I'm never going to be successful at selling my coaching services |
| 2:25.9 | or in network marketing or in my courses or my book unless I figure out this advertising thing. |
| 2:32.0 | Let's take that away today and help you guys get some clarity. |
| 2:35.9 | All right? I feel that some of the best ways to get clarity are through asking the right questions. |
| 2:43.0 | Because when you ask the right questions, |
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