4.8 • 1.2K Ratings
🗓️ 2 July 2025
⏱️ 17 minutes
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0:00.0 | A couple weeks ago, we made an episode on fireworks shows. |
0:09.2 | We broke down how pyrotechnics companies orchestrate those big Fourth of July shows for cities and towns. |
0:15.4 | But there's another side to the fireworks business that our senior producer Sarah Lilly was curious about. |
0:22.0 | You know, every year in the couple weeks before the 4th of July, all these fireworks stands |
0:27.3 | and tents pop up all over the country on the sides of roads and parking lots. |
0:32.3 | And they're there for like a week and then disappear. |
0:36.2 | You in the market for some fireworks? |
0:38.7 | God, no. |
0:39.6 | I actually hate fireworks. |
0:41.7 | Really? |
0:42.5 | Well, I have dogs, so you know how that goes. |
0:45.3 | Anyway, I've just always wondered who runs these stands and how they make money. |
0:51.5 | So, to answer this question, I decided to call up a guy who knows pretty much everything about the business. |
0:58.1 | Alex Zolden, and I'm the vice president here at Phantom. |
1:02.1 | Phantom is one of the largest consumer fireworks retailers in America. |
1:05.7 | We have about 1,500 temporary pop-up tents and stands that go up from Hawaii, California to New York, |
1:13.6 | and down to Florida. |
1:17.3 | We're in almost every state, and then also we do about 4,000 big box stores. |
1:23.9 | So Menards, Home Depot, Giant Eagle. |
1:30.6 | For the Freakonomics Radio Network, this is the economics of everyday things. I'm Zachary Crockett. Today, we've got a special bonus episode for |
1:37.0 | you on Fireworks Stans. Zach, a few weeks ago, you told us about the fireworks shows that cities and towns put on. |
1:46.4 | And I want to know, how does that relate to the kinds of fireworks that regular people do in their own backyards? |
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