Examining the growing business of women's sports podcasts
Sports Media with Richard Deitsch
Audacy
4.5 • 757 Ratings
🗓️ 25 March 2026
⏱️ 31 minutes
🧾️ Download transcript
Summary
Episode 606 of the Sports Media Podcast with Richard Deitsch features Jessie Katz, the Head of iHeart Women's Sports Division. Katz leads the iHeart Women's Sports slate across iHeartMedia’s broadcast, digital and podcast platforms. In this podcast, Katz discusses where the women's sports audio space is today; why the women's sports audio space has expanded massively in the last two years; her flagship shows including "Good Game with Sarah Spain"; "Flagrant and Funny" with with Jemele Hill and Cari Champion; and "Fudd Around And Find Out" with Azzi Fudd; what women's sports are underserved; how she decides on talent; where the space needs to be in two years; local sports podcasts for women's sports, and more. You can subscribe to this podcast on Apple Podcasts, Spotify and more.
Transcript
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| 0:00.0 | Welcome to the sports media podcast. |
| 0:09.2 | I'm your host Richard Dyche. |
| 0:10.1 | My producer is Patrick Antonetti. |
| 0:12.0 | One guest on this podcast. |
| 0:14.0 | But if you're interesting in a part of the sports media that has really had explosive growth, |
| 0:20.3 | this is a podcast I'd listen to. Jesse Katz is the head |
| 0:23.1 | of IHeart Women's Sports Division. She leads the IHeart women's sports slate across all of |
| 0:29.6 | their broadcast digital and podcast platforms. Previously, she worked at A&E Networks as a vice |
| 0:36.1 | president, audio programming and podcasting. |
| 0:39.0 | As part of this conversation, we'll get to the significant growth when it comes to the |
| 0:43.4 | women's podcast sports space and the significant money that's coming into that space. |
| 0:48.5 | And with that, I bring in Jesse Katz. |
| 0:50.7 | Welcome. |
| 0:51.7 | Hello. |
| 0:52.2 | Thank you so much for having me. |
| 0:53.9 | All right. Let's start here. |
| 0:55.4 | Very, very, very broad, you know, 10,000 foot kind of topic. Where is the business of women's |
| 1:02.3 | sports content in audio right now? It is booming. We just launched a year and a half ago with our women's sports network at IHeart. |
| 1:13.6 | And we were the first audio network solely devoted to women's sports. |
| 1:18.6 | You know, there was very little in the audio space. |
| 1:22.6 | And we came out guns blazing to launch a full-fledged network with many shows. |
| 1:28.6 | We're now up to 20 podcasts in our network covering all range of sports. |
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