Hey everybody I just want to take a moment to talk about a new thing I'm doing.

Over the years many of you reached out to me telling me how much you love the podcast,

but also wish there were more personalized takeaways and more in-depth interactions with our guests

to hear what they think about comedy.

This is why I'm now launching my new digital academy, Blueprint for Success.

With exclusive interviews and comedy philosophies of stars and industry veterans, personalized

versions of the Industry Standard Podcast, commercial-free, and one-on-one coaching time with me.

Blueprint for Success will give you the powerful tools that will take you up the elevator

beyond the competition and reach the highest possible levels to achieve your dreams.

Whether it be stand-up sketch, improv, acting, writing, producing, directing, hosting, radio podcasting, social media influencing, or even if you want a career

behind the scenes as a manager or an agent.

Now I'm here to help, personally.

We'll go on an express train of comedy

and entertainment like nobody else has before.

You can find out more about Blueprint for Success

and the comedy business on my website at Barrycats.com.

Together will take your career where you want it to go.

I think that a great comedy is a film or show or comedian demands a skill just like a meristriped us and on top of it all the comedians write the

whole materials you know they don't read somebody's script or somebody's song or somebody lyrics.

So yeah, it's harder and therefore in my book I love comics so much more and appreciate them so much more because

it takes so much more to be a really good comic. Hey everybody welcome back to another episode of Industry Standard with me Barry Katz. I am in the York City. I am here because the National

Retail Federation flew me in. It's the largest trade show for retail in the world and I have

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