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Marketing School - Digital Marketing and Online Marketing Tips

Eric’s Crazy Instagram Strategy for 2020 | Ep #1345

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 7 April 2020

⏱️ 6 minutes

🧾️ Download transcript

Summary

In episode #1345, we talk about Eric’s crazy Instagram strategy for 2020! By crazy we don’t mean going out there and doing anything that outlandish, but simply that these tips will have crazy good outcomes if implemented! We highlight things like using peer carousels, how to accurately run contests to reach the right audiences, and ways to repurpose content to put it to maximum use. Tune in for all the best Instagram strategies for 2020! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: Eric’s Crazy Instagram Strategy for 2020.[01:06] The use of carousels which have proven to up engagement with posts.[01:34] Using guest carousels in which a friend posts your carousel their account.[02:25] When running contests, make the prize geared towards those you intend to reach.[03:30] Better CPA which can be gained through Instagram story ads.[04:09] Repurposing YouTube content to share to other platforms.[04:51] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information. Links Mentioned in Today’s Episode: Eric Siu on Instagram Chris Do on Instagram RafflePress KingSumo Giveaways Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:  Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.

0:11.5

Let's start leveling up your marketing knowledge with

0:14.0

your instructors Neil Patel and Eric Sue.

0:19.2

All right guys before we start we got a special message from our sponsor.

0:24.0

If you want to rank higher on Google,

0:25.9

you got to look at your paid speed time.

0:28.5

The faster your website loads, the better off you are.

0:31.3

With Google's core vital update,

0:33.0

that makes it super, super important

0:34.8

to optimize your site for low time.

0:37.6

And one easy way to do it is use the host

0:40.0

that Eric and I use, Dreamhost.

0:42.0

So just go to Dream Host or Google it.

0:44.8

Find it, check it out, and it's a great way

0:47.0

to improve your low time.

0:50.4

Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel and today

0:56.3

we're going to talk about Eric's crazy Instagram strategy for 2020. So Eric luckily on this episode, not even luckily, but it's actually easy for me, which is nice. What is your strategy for 2020?

1:11.0

So I should preface this, you know, when Neil and I think about crazy, quote unquote, neither of us are necessarily

1:16.6

Instagram influencers. We don't have millions of followers. Neil's not wearing a bikini. I'm not wearing a bikini.

1:21.6

So what we considered crazy for Instagram is crazy for us, right?

1:26.4

It's things that we generally don't do, or things that are working well for us.

1:29.8

So what I would say is, you know, what's worked well for us going into 2020 and we're going to continue it through 2020 is using caracels. So what do I mean by that? So if you go to my Instagram Eric Osu, that's Eric with the O in the middle, S.I. You can see that we do a lot of

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